{
  "docId": "019dd923-622b-71dc-a6da-f033bb6ecb30",
  "docSlug": "43984bcde008",
  "documentTitle": "Pioneer Natural Resources (PXD)",
  "authorId": "04_Greenlight_Capital",
  "authorName": "David Einhorn",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "activist_investor",
  "sourceTypeLabel": "Activist investor",
  "presentationDate": "2015-05-04 00:00:00",
  "orientation": "portrait",
  "aspectRatio": 0.77272725,
  "pageNumber": 11,
  "pageCount": 92,
  "prevPage": 10,
  "nextPage": 12,
  "slideType": "thesis_headline",
  "function": "establish_context",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "The image is a cultural reference to J.R. Ewing from the TV show 'Dallas', representing the oil tycoon archetype.",
  "elementsJson": [
    "headline_text",
    "photo",
    "paragraph"
  ],
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019dd923-622b-71dc-a6da-f033bb6ecb30/11",
  "deckHref": "/decks/019dd923-622b-71dc-a6da-f033bb6ecb30",
  "deckJsonHref": "/decks/019dd923-622b-71dc-a6da-f033bb6ecb30.json",
  "deckAnchorHref": "/decks/019dd923-622b-71dc-a6da-f033bb6ecb30#slide-11",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "If they can sell the energy for more than they spend on the land and getting it out of the ground, they make a healthy living.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-fb97-7552-b55b-bd0044d46376",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.28,
        "w": 0.26,
        "x": 0.37,
        "y": 0.15
      },
      "kind": "image",
      "text": "J.R. Ewing archetype",
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6481c585-3006-4196-81fe-721dafe17afc",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.74,
        "x": 0.13,
        "y": 0.48
      },
      "kind": "paragraph",
      "text": "If they can sell the energy for more than they spend on the land and getting it out of the ground, they make a healthy living.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ccc94edf-ad24-4ec6-a115-4cd1a46549df",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.72,
        "x": 0.14,
        "y": 0.1
      },
      "kind": "title",
      "text": "You can get rich in the oil business",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3948cfb2-ccdb-4b85-ba64-86ad671a7872",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Thesis archetype",
      "slug": "thesis-archetype",
      "agent": null,
      "layer": "slide",
      "matchId": "1664b1c0-e0fe-4d24-ad07-9af63e926410",
      "evidence": "You can get rich in the oil business",
      "confidence": 0.8
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 30,
      "from": 11,
      "beatId": "1f901365-7df9-41a2-8794-5318424f1f6b",
      "arcName": "Problem-Agitate-Solution",
      "arcSlug": "problem-agitate-solution",
      "beatName": "Agitate (Make it worse)",
      "beatSlug": "problem-agitate-solution-agitate-make-it-worse",
      "evidence": "The presentation then agitates the problems with the fracking business model, highlighting the flaws and the challenges faced by companies like Pioneer Natural Resources.",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Development",
      "parentBeatSlug": "development"
    }
  ],
  "loops": [
    {
      "to": 20,
      "from": 11,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "bad028ff-d819-41d6-8f68-9fc563f32f9d",
      "evidence": "The presentation highlights the costs of investing in fracking companies, including the risk of losing money.",
      "position": 0,
      "objective": "What are the costs of investing in fracking companies?",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.7,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}