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  "documentTitle": "Green Mountain Coffee Roasters (GMCR)",
  "authorId": "04_Greenlight_Capital",
  "authorName": "David Einhorn",
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  "presentationDate": "2011-10-17 00:00:00",
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  "notes": "The slide highlights operational issues like misaligned bonus structures and inefficient cross-shipping, framing them as deliberate 'shell games'.",
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      "text": "Deliberate overproduction of K-cups and refusal to ship from multiple locations gave cover for a “shell game that Green Mountain was playing across all its facilities.”",
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      "text": "There is a lot of cross-shipping. Product is transferred from one facility to another, often multiple times. PeopleSoft function to fulfill orders from multiple locations was never implemented. Deliberate overproduction of K-cups and refusal to ship from multiple locations gave cover for a “shell game that Green Mountain was playing across all its facilities.” “We would do more transferring of inventory than we physically did shipping… Keurig would ship stuff to themselves, I mean truckloads of stuff they’d ship [from MBlock] to themselves.”",
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      "text": "Bonuses were based on overall K-cup production, rather than on total revenue/sales. This has led to excess production and related inventory and spoilage problems.",
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      "text": "“We would do more transferring of inventory than we physically did shipping… Keurig would ship stuff to themselves, I mean truckloads of stuff they’d ship [from MBlock] to themselves.” — Former GMCR / MBlock workers",
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