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  "docSlug": "42871e2cc2e7",
  "documentTitle": "Green Mountain Coffee Roasters (GMCR)",
  "authorId": "04_Greenlight_Capital",
  "authorName": "David Einhorn",
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  "sourceTypeLabel": "Activist investor",
  "presentationDate": "2011-10-17 00:00:00",
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  "notes": "The slide uses testimonials to highlight the discrepancy between how Keurig was treated versus other clients, implying a material relationship that was not properly disclosed.",
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      "kind": "callout",
      "text": "SEC is right to demand disclosure of the material agreement between the two companies",
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      "text": "MBlock remains very material to GMCR\nGMCR is by far MBlock’s biggest relationship\nMBlock former workers felt like they worked for Keurig\nNature of the “unusual” relationship\nSEC is right to demand disclosure of the material agreement between the two companies",
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      "kind": "quote",
      "text": "“It was more like I was working for Keurig than I was working for MBlock... I really never even had a boss while I was at MBlock.”",
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      "text": "“When Keurig came to visit MBlock, “they were not treated like clients as the other customers were.... It was so weird.”\n“They treated all the other customers like clients. Not Keurig.”",
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      "text": "It was more like I was working for Keurig than I was working for MBlock... I really never even had a boss while I was at MBlock. — Former MBlock worker",
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      "text": "Sources: Former MBlock workers",
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      "text": "SEC Inquiry",
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