{
  "docId": "019dd923-622b-71dc-a6da-7dbcf853259c",
  "docSlug": "382e24b30fef",
  "documentTitle": "Autodesk, Inc. (ADSK)",
  "authorId": "03_Starboard_Value",
  "authorName": "Starboard Value",
  "documentKindSlug": "activist-deck",
  "documentKindLabel": "Activist deck",
  "sourceTypeSlug": "activist_investor",
  "sourceTypeLabel": "Activist investor",
  "presentationDate": "2024-08-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.3333334,
  "pageNumber": 29,
  "pageCount": 88,
  "prevPage": 28,
  "nextPage": 30,
  "slideType": "expose_contradiction",
  "function": "expose_contradiction",
  "density": "balanced",
  "nDataPoints": 4,
  "notes": "Uses a timeline-style progression to show the shift in margin targets.",
  "elementsJson": [
    "headline_text",
    "subtitle_text",
    "callout_box",
    "big_number"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-622b-71dc-a6da-7dbcf853259c/29",
  "deckHref": "/decks/019dd923-622b-71dc-a6da-7dbcf853259c",
  "deckJsonHref": "/decks/019dd923-622b-71dc-a6da-7dbcf853259c.json",
  "deckAnchorHref": "/decks/019dd923-622b-71dc-a6da-7dbcf853259c#slide-29",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "After missing its prior margin targets, Autodesk tried to buy itself more time",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-fb8f-761b-afc6-0fa90b2e2044",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.45,
        "w": 0.84,
        "x": 0.08,
        "y": 0.35
      },
      "kind": "chart",
      "text": "NON-GAAP OPERATING MARGIN progression from Fiscal 20 to Long-term model",
      "attrs": null,
      "subkind": "timeline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a1aaa7d0-6ea0-458a-9f72-b1d65dc3c154",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "non-GAAP operating margin: 38-40%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-fb8f-761b-afc6-12e9fa9ca919",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.9,
        "x": 0.05,
        "y": 0.15
      },
      "kind": "paragraph",
      "text": "In the face of slower growth, Autodesk delayed its margin targets, in stark contrast to actions taken by most other software companies during this time.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a88e7fa1-a4ea-44b9-a66b-e7d131465b37",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.25,
        "x": 0.02,
        "y": 0.97
      },
      "kind": "source-note",
      "text": "Source: Company presentations. Emphasis added.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "59ce21c0-04ff-46a6-b6a7-0a36f7461f7a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 1,
        "x": 0,
        "y": 0.92
      },
      "kind": "title",
      "text": "After missing its prior margin targets, Autodesk tried to buy itself more time",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2586101a-362e-4e6d-95c1-40cca7b299ee",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.9,
        "x": 0.05,
        "y": 0.05
      },
      "kind": "title",
      "text": "At Its Next Investor Day in 2023, Autodesk Delayed Its Adjusted Operating Margin Targets",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9a42031f-078e-45de-88ea-8458ec25484b",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "before-after-framing",
      "slug": null,
      "matchId": "8e9a51c4-286c-4dfa-b1a9-3b355535a015",
      "evidence": "Contrasts original targets with updated, delayed targets to expose management failure.",
      "confidence": 0.9
    }
  ],
  "arcBeats": [
    {
      "to": 35,
      "from": 15,
      "beatId": "87b8f5c3-1d2d-47bf-9aa8-12ce8032662a",
      "arcName": "Problem-Agitate-Solution",
      "arcSlug": "problem-agitate-solution",
      "beatName": "Expose Contradiction",
      "beatSlug": null,
      "evidence": "The presentation exposes contradictions in Autodesk's financial commitments and performance",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [
    {
      "to": 88,
      "from": 4,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "caff0ba1-c341-428c-8bfc-3a5587038a61",
      "evidence": "The presentation highlights the consequences of not taking action to address Autodesk's underperformance",
      "position": 0,
      "objective": "The cost of inaction is significant value destruction",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.7,
      "description": "Quantify what happens if the audience does nothing"
    },
    {
      "to": 35,
      "from": 15,
      "name": "The Reveal",
      "slug": "05-the-reveal",
      "bestFor": "Product launches, strategic pivots, unexpected findings",
      "matchId": "01be3959-6862-4570-9972-af123ad68234",
      "evidence": "The presentation exposes the contradictions in Autodesk's financial commitments and performance",
      "position": 1,
      "objective": "Reveal the contradictions in Autodesk's financial commitments and performance",
      "structure": "Setup the Question -> Build Suspense -> The Big Reveal",
      "confidence": 0.8,
      "description": "Build mystery and anticipation, then deliver a surprising or powerful conclusion"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}