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  "documentTitle": "GCP Applied Technologies (GCP)",
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  "presentationDate": "2020-04-30 00:00:00",
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  "notes": "The slide uses a bar chart to highlight the gap between U.S. brand availability and global presence.",
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      "kind": "callout",
      "text": "Brands available in the U.S. but with low-to-moderate presence in many of the countries GCP operates in",
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      "text": "Availability of GCP Ready Mix Concrete Brands in Countries GCP Operates",
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      "text": "While GCP has ten brands serving the ready mix concrete industry in the U.S., most of these brands are not available globally. From discussions with industry experts and former employees, we believe there would be strong customer interest for many of the products currently unavailable outside of the U.S. We believe the Company may gain market share from expanding its ready mix concrete brands to more countries in which it already has an existing presence.",
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      "text": "Availability of brands by country: 8%",
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      "text": "GCP highlights ten brand names for ready mix concrete on their website, yet only four seem to have global presence.",
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      "text": "Source: GCP's website, Starboard analysis, and interviews with industry experts. (1) Availability determined by looking at products offered on each of GCP's country-level websites.",
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      "text": "Expanding the existing SCC product portfolio into more geographies represents a potential sales opportunity.",
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      "kind": "title",
      "text": "Longer-Term, We Believe SCC Has an Opportunity to Increase Sales by Cross-Selling into More Geographies",
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