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  "documentTitle": "Toyota Industries Corporation (6201.T)",
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  "presentationDate": "2026-01-27 00:00:00",
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  "notes": "Includes a stacked bar chart showing market share erosion from 16% to 9% for Toyota vs 36% to 53% for low-cost OEMs.",
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      "text": "中価格帯製品群の見直しは、成長市場におけるシェアを維持するために必要であり、低コストOEMからの圧力が高まるAPACおよびEMEAにおいて特に重要",
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      "text": "EMEA・APACにおける豊田自動織機と低価格帯OEMの市場シェア推移",
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      "text": "成長中の中価格帯領域の競合企業と提携し、この領域に迅速に参入して地位を確立\nサービスやアフターサポートに関しては、既存のフォークリフト事業の基盤を選択的に活用する",
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      "text": "豊田自動織機はプレミアム・高付加価値のフォークリフトセグメントで支配的なポジションにあるが、発展途上国で一部シェアを失っている\n豊田自動織機は、中価格帯のフォークリフトメーカーであるTailiftを買収したが業績は芳しくない\n主要競合はこの領域の参入に成功している\n豊田自動織機の中価格帯製品見直しにより、獲得可能な市場の拡大、価格ミックスの強化、そして低価格帯のアジアOEMへの対抗が可能となる",
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      "text": "出典: 会社開示資料、大手経営コンサルティングファーム",
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