{
  "docId": "019dd923-60d1-700e-95b4-5a4218c34831",
  "docSlug": "bi-6096fcf1ffb07352",
  "documentTitle": "Real pitch deck: Adventr raises $6 million seed round",
  "authorId": "Pitchdecks",
  "authorName": "Adventr",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.779,
  "pageNumber": 6,
  "pageCount": 10,
  "prevPage": 5,
  "nextPage": 7,
  "slideType": "traction",
  "function": "show_traction",
  "density": "dense",
  "nDataPoints": 6,
  "notes": "The slide uses a bar chart comparison to demonstrate product efficacy.",
  "elementsJson": [
    "bar_chart_grouped",
    "big_number",
    "footnote"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-60d1-700e-95b4-5a4218c34831/6",
  "deckHref": "/decks/019dd923-60d1-700e-95b4-5a4218c34831",
  "deckJsonHref": "/decks/019dd923-60d1-700e-95b4-5a4218c34831.json",
  "deckAnchorHref": "/decks/019dd923-60d1-700e-95b4-5a4218c34831#slide-6",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "SundanceTV used Adventr's POC to make the highest performing ad in history of preroll ads.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-bb7e-76cf-902c-ebbc16e74c77",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.55,
        "w": 0.94,
        "x": 0.03,
        "y": 0.3
      },
      "kind": "chart",
      "text": "Comparison of Click Thru Rate, Time Spent, and Purchase Intent between Adventr and Linear Video.",
      "attrs": null,
      "subkind": "bar-grouped",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3963341a-9865-42b5-93f1-5e5d07bc7f09",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Click Thru Rate: 1300%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-bb7e-76cf-902c-ec9650adfd48",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.6,
        "x": 0.03,
        "y": 0.13
      },
      "kind": "paragraph",
      "text": "SundanceTV used Adventr's POC to make the highest performing ad in history of preroll ads.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a1c1265f-45a0-4442-983d-f0dbc7db133d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.6,
        "x": 0.03,
        "y": 0.092
      },
      "kind": "source-note",
      "text": "Source: User: Major US Media Company as buy with Oasum technology; Pre-roll buy trafficked on Videology and Aol; 10 Million impressions; half traditional video; half interactive pre-roll video ads",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "71afdcb2-b8ca-48dd-8dd1-237080b33bb4",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.3,
        "x": 0.03,
        "y": 0.07
      },
      "kind": "title",
      "text": "VALUE PROPOSITION",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8c8964a7-9259-4482-b6cf-dfde65ad5c0e",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 7,
      "from": 6,
      "beatId": "14eedf8f-600d-4738-874b-5abc1834d6f9",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Traction",
      "beatSlug": null,
      "evidence": "Traction is presented on pages 6-7",
      "position": 2,
      "confidence": 0.7,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}