{
  "docId": "019dd923-60d0-74ee-9625-22f2e5843b63",
  "docSlug": "UejiQceK5QQqOqiaKVpr",
  "documentTitle": "See the pitch deck that helped audio ads firm AudioMob raise $14 million from investors including Makers Fund;; Lightspeed Venture Partners;; and Google",
  "authorId": "Pitchdecks",
  "authorName": "AudioMob",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.774,
  "pageNumber": 8,
  "pageCount": 12,
  "prevPage": 7,
  "nextPage": 9,
  "slideType": "traction",
  "function": "show_traction",
  "density": "dense",
  "nDataPoints": 3,
  "notes": "Includes logos of Universal Music Group, Warner Music Group, Sony Music, and BMG.",
  "elementsJson": [
    "big_number",
    "logo_grid"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-60d0-74ee-9625-22f2e5843b63/8",
  "deckHref": "/decks/019dd923-60d0-74ee-9625-22f2e5843b63",
  "deckJsonHref": "/decks/019dd923-60d0-74ee-9625-22f2e5843b63.json",
  "deckAnchorHref": "/decks/019dd923-60d0-74ee-9625-22f2e5843b63#slide-8",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "0% Churn 100% respending music clients",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-a290-75b0-a21f-60206bf53af7",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.9,
        "x": 0.05,
        "y": 0.55
      },
      "kind": "image",
      "text": "Universal, Warner, Sony, BMG logos",
      "attrs": null,
      "subkind": "logo-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "965d18c2-aae3-4727-9c17-035e5fe4d76c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.35,
        "w": 0.18,
        "x": 0.7,
        "y": 0.13
      },
      "kind": "metric",
      "text": "2.5bn Access to most mobile games",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3ddd1fa4-2c49-42a3-a246-66d1b22dd9a5",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.35,
        "w": 0.18,
        "x": 0.48,
        "y": 0.13
      },
      "kind": "metric",
      "text": "1000% Average CTR increase",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "49565e4e-0b63-4304-af72-1c80e0c85d50",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.25,
        "x": 0.7,
        "y": 0.8
      },
      "kind": "metric",
      "text": "0% Churn 100% responding music clients",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "aa5a74eb-7604-4df1-a788-02a4233c48c7",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "CTR increase: 1000%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-a290-75b0-a21f-673e7a7b5e0f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.25,
        "x": 0.05,
        "y": 0.25
      },
      "kind": "title",
      "text": "AudioMob Ad Platform.",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "11a003f5-2157-4416-8c15-997e746c8feb",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 10,
      "from": 8,
      "beatId": "7faa60dd-eed1-4bd0-bbf1-f9734300b34f",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Traction",
      "beatSlug": null,
      "evidence": "Traction slides",
      "position": 4,
      "confidence": 0.8,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}