{
  "docId": "019dd923-60d0-74ee-9624-a620a89a9ffa",
  "docSlug": "bi-256d0651e5a16eba",
  "documentTitle": "Vercel, previously known as Zeit, used this deck to raise $21 million",
  "authorId": "Pitchdecks",
  "authorName": "Vercel",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.783,
  "pageNumber": 7,
  "pageCount": 16,
  "prevPage": 6,
  "nextPage": 8,
  "slideType": "key_takeaways",
  "function": "summarize",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "The slide uses logo grids to represent infrastructure tools vs. frontend/design tools.",
  "elementsJson": [
    "action_title",
    "paragraph",
    "icon_grid"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-60d0-74ee-9624-a620a89a9ffa/7",
  "deckHref": "/decks/019dd923-60d0-74ee-9624-a620a89a9ffa",
  "deckJsonHref": "/decks/019dd923-60d0-74ee-9624-a620a89a9ffa.json",
  "deckAnchorHref": "/decks/019dd923-60d0-74ee-9624-a620a89a9ffa#slide-7",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "They want to share and receive feedback quickly.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-b116-74db-b15f-3a64618da7cd",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.45,
        "x": 0.48,
        "y": 0.62
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "icon-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "64699dd3-1230-4517-9e55-d4713736f41c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.25,
        "x": 0.58,
        "y": 0.25
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "icon-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "76d58c59-ea97-42a5-9fbc-3a1dc474b709",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.35,
        "x": 0.05,
        "y": 0.33
      },
      "kind": "paragraph",
      "text": "Frontend developers want to skip the boilerplate — CI, SSL, DNS, socket setup, server provisioning...",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1b24063e-aa68-4566-b2e4-a43c1e1b7505",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.35,
        "x": 0.05,
        "y": 0.65
      },
      "kind": "paragraph",
      "text": "They enjoy features, aesthetics, customer journey, performance. They want to share and receive feedback quickly.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c8f15599-a5d0-4911-82f2-651fb1970ce0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.45,
        "x": 0.05,
        "y": 0.08
      },
      "kind": "title",
      "text": "What did we learn from Next.js?",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "98938d7b-aaf9-485c-af4c-6c5401a50c5f",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 10,
      "from": 4,
      "beatId": "db4244cf-78b9-4424-bb28-51fc65844427",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Solution",
      "beatSlug": "sequoia-pitch-solution",
      "evidence": "Description of Next.js and Vercel workflow",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    },
    {
      "to": 12,
      "from": 5,
      "beatId": "379ad78a-5968-4edc-bfbd-c74ce2719a21",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Traction",
      "beatSlug": null,
      "evidence": "Metrics and logos of Next.js and Vercel adoption",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [
    {
      "to": 10,
      "from": 4,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "bf7a3b23-a5a2-4c4f-b6f3-1ceaa3a60a3e",
      "evidence": "Description of Next.js and Vercel workflow",
      "position": 1,
      "objective": "Explaining the solution",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.7,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}