{
  "docId": "019dd923-60d0-74ee-9624-869df78da7f0",
  "docSlug": "bi-26fad787288db67c",
  "documentTitle": "Pitch deck mental-health startup Uwill used for $30 million Series A",
  "authorId": "Pitchdecks",
  "authorName": "Uwill",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.777,
  "pageNumber": 5,
  "pageCount": 8,
  "prevPage": 4,
  "nextPage": 6,
  "slideType": "unfair_advantage",
  "function": "present_solution",
  "density": "overcrowded",
  "nDataPoints": 3,
  "notes": "The slide uses a hub-and-spoke diagram to illustrate core pillars of the business value proposition.",
  "elementsJson": [
    "action_title",
    "process_diagram",
    "callout_box",
    "logo_grid"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-60d0-74ee-9624-869df78da7f0/5",
  "deckHref": "/decks/019dd923-60d0-74ee-9624-869df78da7f0",
  "deckJsonHref": "/decks/019dd923-60d0-74ee-9624-869df78da7f0.json",
  "deckAnchorHref": "/decks/019dd923-60d0-74ee-9624-869df78da7f0#slide-5",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Uwill is the most effective way to support students and complement your offering",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-b117-770c-b12b-3d8d1e47a4fe",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.5,
        "w": 0.88,
        "x": 0.06,
        "y": 0.23
      },
      "kind": "diagram",
      "text": "Uwill is the most effective way to support students and complement your offering",
      "attrs": null,
      "subkind": "hub-spoke",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1b1641e6-87c8-47ff-993b-0b6c3feebbc1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.6,
        "x": 0.2,
        "y": 0.88
      },
      "kind": "image",
      "text": "NASPA Partner, OLC Exclusive Teletherapy Educational Partner",
      "attrs": null,
      "subkind": "logo-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9615253a-0fab-4e86-affe-5b3c7b1728c0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.2,
        "x": 0.74,
        "y": 0.45
      },
      "kind": "list",
      "text": "Recognition: NASPA: Teletherapy Educational Partner, OLC: Exclusive Teletherapy Educational Partner",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1fa17c7f-dd60-44b8-bc77-4361824678d9",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.2,
        "x": 0.28,
        "y": 0.45
      },
      "kind": "list",
      "text": "Technology: Built for colleges, optional integrations, secure, all modalities, realtime reporting",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2c1ed0d6-a353-4dfc-b91b-949ca547a02b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.2,
        "x": 0.51,
        "y": 0.45
      },
      "kind": "list",
      "text": "Scale: Committed counselors in all 50 states, AI-matching and intelligent routing finds available counselors",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "38285ed5-b347-405b-8c16-6db0d19d3388",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.2,
        "x": 0.06,
        "y": 0.45
      },
      "kind": "list",
      "text": "Leadership Team: More than 100 years of Higher Ed experience",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4902c6de-3092-453a-810d-e31327666243",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.7,
        "x": 0.15,
        "y": 0.78
      },
      "kind": "paragraph",
      "text": "We partner with more than 150 institutions including: University of Michigan, Dartmouth College, University of San Francisco, Columbus State Community College",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6a452d75-8cc3-4662-9c08-5881860a1b18",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.88,
        "x": 0.06,
        "y": 0.1
      },
      "kind": "title",
      "text": "Uwill's Focus on Colleges and Students Makes us an Ideal Partner",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "19076fcb-a7b5-4b87-aad5-a08fab663366",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "hub-spoke",
      "slug": null,
      "matchId": "50be18c8-ec10-4305-820e-b4ae5d10ada2",
      "evidence": "Central hub with four supporting pillars",
      "confidence": 0.9
    }
  ],
  "arcBeats": [
    {
      "to": 7,
      "from": 3,
      "beatId": "7f9ffa6e-b7f0-41ba-8f37-135330693575",
      "arcName": "Problem-Agitate-Solution",
      "arcSlug": "problem-agitate-solution",
      "beatName": "Solution",
      "beatSlug": "problem-agitate-solution-solution-provide-relief",
      "evidence": "The solution is presented on pages 3-7, with a demo, unfair advantage, traction, and repeated solution presentation",
      "position": 1,
      "confidence": 0.9,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [
    {
      "to": 5,
      "from": 3,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "68a604db-db6d-47da-881e-3e3f077deadb",
      "evidence": "The solution and product demo on pages 3-5 imply that Uwill's approach is effective",
      "position": 1,
      "objective": "Why does Uwill's solution work?",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.7,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}