{
  "docId": "019dd923-605d-726d-81a5-d75f7cc15008",
  "docSlug": "bi-ff584a2b4f7bbff6",
  "documentTitle": "The 15-slide pitch deck that Dandelion Energy used to raise $70M",
  "authorId": "Pitchdecks",
  "authorName": "Dandelion Energy",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.785,
  "pageNumber": 3,
  "pageCount": 15,
  "prevPage": 2,
  "nextPage": 4,
  "slideType": "problem_statement",
  "function": "frame_problem",
  "density": "overcrowded",
  "nDataPoints": 3,
  "notes": null,
  "elementsJson": [
    "photo",
    "headline_text",
    "action_title",
    "big_number",
    "callout_box"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-605d-726d-81a5-d75f7cc15008/3",
  "deckHref": "/decks/019dd923-605d-726d-81a5-d75f7cc15008",
  "deckJsonHref": "/decks/019dd923-605d-726d-81a5-d75f7cc15008.json",
  "deckAnchorHref": "/decks/019dd923-605d-726d-81a5-d75f7cc15008#slide-3",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Current barriers to heat pump adoption: Contractors reluctant to install, Consumers concerned about heating performance, Heat pumps consume power expensively.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-d060-7262-bca8-3e58ca14c40c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 1,
        "w": 0.35,
        "x": 0,
        "y": 0
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "aab2dd86-d4c2-4c64-81e4-824b1ce5d76d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.4,
        "x": 0.4,
        "y": 0.75
      },
      "kind": "list",
      "text": "Contractors reluctant to install\nConsumers concerned about heating performance\nHeat pumps consume power expensively",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "09c1dd02-1be2-4f84-a853-d6a7cf20eb7c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.1,
        "x": 0.39,
        "y": 0.39
      },
      "kind": "metric",
      "text": "58M",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "06a10bbf-eb46-4ef7-90bb-746f2978c2cf",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.1,
        "x": 0.79,
        "y": 0.39
      },
      "kind": "metric",
      "text": "20%",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "cc8741c0-d094-44e0-af9f-089fbcd8cc4d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.1,
        "x": 0.59,
        "y": 0.39
      },
      "kind": "metric",
      "text": "14M",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f7c4a04f-d9e8-4d36-9b25-2537b4032b70",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "US homes heated by natural gas: 58M",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-d060-7262-bca8-4169a49fea79",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.15,
        "x": 0.39,
        "y": 0.5
      },
      "kind": "paragraph",
      "text": "Number of US homes heated by natural gas",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "10bec947-cc92-41be-8c79-e472bc1abf69",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.15,
        "x": 0.79,
        "y": 0.5
      },
      "kind": "paragraph",
      "text": "Share of US greenhouse gas emissions from homes",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "866f7497-4278-498d-be89-2bd7aacce656",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.15,
        "x": 0.59,
        "y": 0.5
      },
      "kind": "paragraph",
      "text": "Number of US homes heated by fuel oil, propane, or wood",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e045f675-78a6-42e0-9418-d901220b0dbe",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.12,
        "w": 0.55,
        "x": 0.38,
        "y": 0.135
      },
      "kind": "title",
      "text": "The world is moving to heat pumps, but they don't work in cold places.",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "11086df6-60a2-4e1c-9780-526a2ac76d5f",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "List presentation",
      "slug": "list-presentation",
      "agent": null,
      "layer": "slide",
      "matchId": "3ef33631-3350-4658-94fc-2472c126c0a9",
      "evidence": "The slide uses a list/bullet to present the barriers to heat pump adoption.",
      "confidence": 0.7
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 3,
      "from": 3,
      "beatId": "46955f27-a59d-4fce-adb8-23c3496286b8",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Problem",
      "beatSlug": "sequoia-pitch-problem",
      "evidence": "The problem statement is presented on page 3.",
      "position": 0,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
    }
  ],
  "loops": [
    {
      "to": 10,
      "from": 3,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "5077c6d1-9b82-473d-bc51-3986d48ae47d",
      "evidence": "The problem statement and comparison table imply the cost of inaction.",
      "position": 0,
      "objective": "Highlighting the cost of inaction with traditional heating and cooling solutions",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}