{
  "docId": "019dd923-605d-726d-81a5-b274dcd7702b",
  "docSlug": "bi-1d2866b5a2e201db",
  "documentTitle": "A former McDonald's employee used this pitch deck to raise $20 million",
  "authorId": "Pitchdecks",
  "authorName": "Tapcheck",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.782,
  "pageNumber": 9,
  "pageCount": 13,
  "prevPage": 8,
  "nextPage": 10,
  "slideType": "traction",
  "function": "show_traction",
  "density": "dense",
  "nDataPoints": 4,
  "notes": "The slide uses a series of big-number metrics to demonstrate value proposition and customer success.",
  "elementsJson": [
    "action_title",
    "big_number",
    "footnote"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-605d-726d-81a5-b274dcd7702b/9",
  "deckHref": "/decks/019dd923-605d-726d-81a5-b274dcd7702b",
  "deckJsonHref": "/decks/019dd923-605d-726d-81a5-b274dcd7702b.json",
  "deckAnchorHref": "/decks/019dd923-605d-726d-81a5-b274dcd7702b#slide-9",
  "components": [
    {
      "bbox": {
        "h": 0.08,
        "w": 0.6,
        "x": 0.05,
        "y": 0.9
      },
      "kind": "disclaimer",
      "text": "1. Employers have seen results up to these percentages of impact.\n2. Specific to job ads that mention on-demand pay availability versus control ads that do not.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0b92d801-02e0-4e78-8c6b-ad6f5381e31e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.35,
        "w": 0.18,
        "x": 0.1,
        "y": 0.43
      },
      "kind": "metric",
      "text": "74% reduction in absenteeism",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "355c6931-8286-49df-8a18-a3162d72a1a6",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.35,
        "w": 0.18,
        "x": 0.3,
        "y": 0.43
      },
      "kind": "metric",
      "text": "48% reduction in turnover",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "38cb5c5a-e59d-431d-9f0d-af37cc742b24",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.35,
        "w": 0.18,
        "x": 0.7,
        "y": 0.43
      },
      "kind": "metric",
      "text": "100% more applicants to job ads",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5c3db140-563f-469b-943f-12cd99a1ddb0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.35,
        "w": 0.18,
        "x": 0.5,
        "y": 0.43
      },
      "kind": "metric",
      "text": "50% reduction in hiring costs",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b7cd2c98-6895-44ae-846f-b336f7c0fdbb",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "reduction in absenteeism: 74%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-b116-74db-b14b-6408d44e81c8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.6,
        "x": 0.06,
        "y": 0.15
      },
      "kind": "title",
      "text": "Tapcheck Customers Report Remarkable Bottom-Line Improvements",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e11ed358-1965-4396-958a-ad496d6e6ddb",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 9,
      "from": 4,
      "beatId": "419a937d-a875-4fc7-a092-c7feacb81bf2",
      "arcName": "Problem-Agitate-Solution",
      "arcSlug": "problem-agitate-solution",
      "beatName": "Desire",
      "beatSlug": "aida-desire",
      "evidence": "The deck showcases traction and customer success stories to create desire for the solution.",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    },
    {
      "to": 11,
      "from": 9,
      "beatId": "5689436e-b667-4b3b-9d85-a0d6457f9e10",
      "arcName": "Problem-Agitate-Solution",
      "arcSlug": "problem-agitate-solution",
      "beatName": "Satisfaction",
      "beatSlug": "monroes-sequence-satisfaction",
      "evidence": "The deck presents remarkable bottom-line improvements and revenue growth, satisfying the audience.",
      "position": 5,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}