{
  "docId": "019dd923-605d-726d-81a5-78f711ec72b5",
  "docSlug": "bi-b8e21cda4bf12d0d",
  "documentTitle": "SoftBank backed immigrant support app Welcome after seeing this pitch",
  "authorId": "Pitchdecks",
  "authorName": "WelcomeTech",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 9,
  "pageCount": 11,
  "prevPage": 8,
  "nextPage": 10,
  "slideType": "customer_journey",
  "function": "present_framework",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "The slide uses a linear process flow mapped to mobile UI screenshots.",
  "elementsJson": [
    "screenshot",
    "process_diagram"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-605d-726d-81a5-78f711ec72b5/9",
  "deckHref": "/decks/019dd923-605d-726d-81a5-78f711ec72b5",
  "deckJsonHref": "/decks/019dd923-605d-726d-81a5-78f711ec72b5.json",
  "deckAnchorHref": "/decks/019dd923-605d-726d-81a5-78f711ec72b5#slide-9",
  "components": [
    {
      "bbox": null,
      "kind": "framework",
      "text": "Four-step linear user journey",
      "attrs": null,
      "subkind": "instance",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f249ba8c-5b42-4e7c-9b09-33f7e413b9a8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.5,
        "w": 0.9,
        "x": 0.05,
        "y": 0.16
      },
      "kind": "image",
      "text": "Mobile UI screenshots showing registration, content feed, service selection, and physical card.",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9cda841b-85d5-473e-a4e3-c023127e9cb8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.9,
        "x": 0.05,
        "y": 0.75
      },
      "kind": "list",
      "text": "1. Register for platform; 2. User receives critical and personalized information in language and in culture; 3. User is then directed to a conversion page with recommended services; 4. User is converted to financial services",
      "attrs": null,
      "subkind": "timeline-item",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ce5acec0-7717-480c-9419-ed684a9d06a4",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.2,
        "x": 0.05,
        "y": 0.07
      },
      "kind": "title",
      "text": "User Journey",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4d903e68-6c5a-4e1a-b296-4315d9b66d60",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Customer journey map",
      "slug": "customer-journey-map",
      "agent": null,
      "layer": "slide",
      "matchId": "e4dcd900-d7ee-4fcf-ae8a-81bd2a8c2ef8",
      "evidence": "The slide outlines a four-step linear user journey, which is a common way to map customer experiences.",
      "confidence": 0.7
    }
  ],
  "frameworks": [
    {
      "name": "customer-journey-map",
      "slug": null,
      "matchId": "8c745c81-0ea4-4399-b592-caa3d1f74f02",
      "evidence": "Visual representation of user steps from registration to conversion.",
      "confidence": 1
    }
  ],
  "arcBeats": [],
  "loops": [
    {
      "to": 10,
      "from": 8,
      "name": "Quick Win Big Bet",
      "slug": "47-quick-win-big-bet",
      "bestFor": "Transformation planning, 100-day plans, resource allocation",
      "matchId": "65a2af93-b661-438d-9e07-c119b4528a7d",
      "evidence": "The traction and product demo slides showcase progress and potential",
      "position": 1,
      "objective": "Show traction and potential for big wins",
      "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
      "confidence": 0.6,
      "description": "Separate initiatives into immediate wins and longer-term strategic bets"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}