{
  "docId": "019dd923-605d-726d-81a5-0b14357c6be4",
  "docSlug": "bi-c034b4dadeb3c409",
  "documentTitle": "See the pitch deck Theranica used for a $25 million Series C",
  "authorId": "Pitchdecks",
  "authorName": "Theranica",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.777,
  "pageNumber": 16,
  "pageCount": 22,
  "prevPage": 15,
  "nextPage": 17,
  "slideType": "roadmap",
  "function": "plan_implementation",
  "density": "dense",
  "nDataPoints": 6,
  "notes": "The slide uses a timeline-based table to show progress across different clinical stages (Proof of Concept, Pivotal, FDA Clearance).",
  "elementsJson": [
    "headline_text",
    "data_table",
    "comparison_table"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-605d-726d-81a5-0b14357c6be4/16",
  "deckHref": "/decks/019dd923-605d-726d-81a5-0b14357c6be4",
  "deckJsonHref": "/decks/019dd923-605d-726d-81a5-0b14357c6be4.json",
  "deckAnchorHref": "/decks/019dd923-605d-726d-81a5-0b14357c6be4#slide-16",
  "components": [
    {
      "bbox": null,
      "kind": "metric",
      "text": "US Prevalence: 40M",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-c5b3-77ee-88e3-0b35e418dc73",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.55,
        "x": 0.07,
        "y": 0.12
      },
      "kind": "paragraph",
      "text": "Ongoing clinical development to address additional diseases associated with deficiency of Conditioned Pain Modulation (CPM)",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "06e46312-effc-4473-a3c3-90bffb885616",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.45,
        "w": 0.18,
        "x": 0.77,
        "y": 0.35
      },
      "kind": "table",
      "text": "Disease, US Prevalence. Migraine 40M, Fibromyalgia 4M, TMJD 30M.",
      "attrs": null,
      "subkind": "data",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "39e664f9-af86-4f8c-a073-bc678457df4e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.6,
        "w": 0.65,
        "x": 0.07,
        "y": 0.28
      },
      "kind": "table",
      "text": "Indication, Proof of Concept Pilot, Pivotal, FDA Clearance. Rows for Migraine Treatment, Prediction, Prevention, Fibromyalgia, TMJD.",
      "attrs": null,
      "subkind": "data",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "afc05d6c-cca5-4f85-bbd1-9577bd3d9114",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.45,
        "x": 0.07,
        "y": 0.06
      },
      "kind": "title",
      "text": "Patented technology, aggressive pipeline",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "27fc894c-abbf-4c80-bdc1-8208c641c33c",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "2x2 matrix",
      "slug": "matrix-2x2",
      "agent": null,
      "layer": "slide",
      "matchId": "c709d511-a52b-4fcb-9866-4c247c5cd25b",
      "evidence": "table/data: Indication, Proof of Concept Pilot, Pivotal, FDA Clearance",
      "confidence": 0.7
    }
  ],
  "frameworks": [
    {
      "name": "gantt-chart",
      "slug": null,
      "matchId": "7a90303c-e44e-48e6-910b-d910f5ef330d",
      "evidence": "The table functions as a simplified Gantt chart showing project milestones over time.",
      "confidence": 0.8
    }
  ],
  "arcBeats": [
    {
      "to": 19,
      "from": 15,
      "beatId": "ae0e0b85-8580-4970-abfd-bc314147ab0c",
      "arcName": "The Sparkline",
      "arcSlug": "sparkline",
      "beatName": "Development",
      "beatSlug": "development",
      "evidence": "The deck discusses the competitive landscape and roadmap",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [
    {
      "to": 20,
      "from": 4,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "45412f7d-a3d6-4701-935b-ced450dc2d08",
      "evidence": "The deck mentions evidence-based cost savings",
      "position": 0,
      "objective": "Highlight the cost of not using Theranica's solution",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
    },
    {
      "to": 22,
      "from": 2,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "f86ab2e5-ee72-497c-8f42-28187d41914c",
      "evidence": "The deck presents the company's mission and solution",
      "position": 1,
      "objective": "Explain why Theranica's solution is necessary and how it works",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.6,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}