{
  "docId": "019dd923-605d-726d-81a4-e505311da4e1",
  "docSlug": "bi-ab4f7f619c5dfa52",
  "documentTitle": "Salt Security raises $140M from Google and Y Combinator with this pitch",
  "authorId": "Pitchdecks",
  "authorName": "Salt Security",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.748,
  "pageNumber": 2,
  "pageCount": 9,
  "prevPage": 1,
  "nextPage": 3,
  "slideType": "thesis_headline",
  "function": "establish_context",
  "density": "sparse",
  "nDataPoints": 0,
  "notes": "Uses a strikethrough effect on 'Software' to replace it with 'APIs'.",
  "elementsJson": [
    "headline_text"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-605d-726d-81a4-e505311da4e1/2",
  "deckHref": "/decks/019dd923-605d-726d-81a4-e505311da4e1",
  "deckJsonHref": "/decks/019dd923-605d-726d-81a4-e505311da4e1.json",
  "deckAnchorHref": "/decks/019dd923-605d-726d-81a4-e505311da4e1#slide-2",
  "components": [
    {
      "bbox": {
        "h": 0.067,
        "w": 0.666,
        "x": 0.167,
        "y": 0.389
      },
      "kind": "title",
      "text": "APIs are eating the world.",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5158778f-2c7b-423a-9102-e8c02a6ac8ae",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "metaphor-analogy",
      "slug": null,
      "matchId": "b73a0ee5-68e7-4272-acc1-b58209778992",
      "evidence": "Recontextualizing a well-known industry quote to frame the company's thesis.",
      "confidence": 0.9
    }
  ],
  "arcBeats": [],
  "loops": [
    {
      "to": 7,
      "from": 2,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "16039b97-48ec-4b3b-9e14-1543ecd4e55c",
      "evidence": "Slides 2-7 present the why, what, and how of Salt Security's API context.",
      "position": 1,
      "objective": "Why is Salt Security's API context necessary?",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.6,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}