{
  "docId": "019dd923-605d-726d-81a3-a70d1b2a3a06",
  "docSlug": "bi-3fc2c0c111691dae",
  "documentTitle": "How a pitch deck on fatty acid in dolphins landed a $11.2 million investment",
  "authorId": "Pitchdecks",
  "authorName": "Seraphina Therapeutics",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.777,
  "pageNumber": 12,
  "pageCount": 20,
  "prevPage": 11,
  "nextPage": 13,
  "slideType": "testimonial",
  "function": "illustrate_case",
  "density": "overcrowded",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": [
    "photo",
    "quote_block"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-605d-726d-81a3-a70d1b2a3a06/12",
  "deckHref": "/decks/019dd923-605d-726d-81a3-a70d1b2a3a06",
  "deckJsonHref": "/decks/019dd923-605d-726d-81a3-a70d1b2a3a06.json",
  "deckAnchorHref": "/decks/019dd923-605d-726d-81a3-a70d1b2a3a06#slide-12",
  "components": [
    {
      "bbox": {
        "h": 1,
        "w": 0.4,
        "x": 0,
        "y": 0
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "45c7572c-d38b-47ad-bbc7-5e77488fda80",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.11,
        "w": 0.52,
        "x": 0.43,
        "y": 0.41
      },
      "kind": "paragraph",
      "text": "Despite my work intensity and personal responsibilities being at all time highs, I have noticed that my mood and anxiety levels are dramatically improved. I have been waking up more energized and can get through a long day without feeling as physically or mentally tired.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "041a5c78-133b-40f1-966c-ae70dd5fc6ad",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.52,
        "x": 0.43,
        "y": 0.26
      },
      "kind": "paragraph",
      "text": "As a healthy active physician, I reviewed the science behind Fatty15. I was impressed...I note that after 3 weeks an energized, yet mellow state.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7d7a63cf-1e79-4588-94fc-351d31ae7c05",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.52,
        "x": 0.43,
        "y": 0.15
      },
      "kind": "paragraph",
      "text": "After just two weeks I definitely find myself feeling full faster and generally not as hungry. My energy level has been higher and more even over the course of the day as well.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9b28c7d2-7f69-4cdc-aed2-a55b9c054576",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.09,
        "w": 0.52,
        "x": 0.43,
        "y": 0.62
      },
      "kind": "paragraph",
      "text": "I've been taking fatty15 for about a month now and am already experiencing the positive benefits! Not only have I been snacking far less, but I've also noticed that my energy level has been much higher, especially midday which is when I would normally feel fatigued.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ca813ada-9f38-4250-a742-4c0e80fa6d6d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.52,
        "x": 0.43,
        "y": 0.55
      },
      "kind": "paragraph",
      "text": "I have slept well and am more awake and ready to go in the morning.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "db4257b1-d75d-40a8-977d-1d21fb951dcc",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.52,
        "x": 0.43,
        "y": 0.35
      },
      "kind": "paragraph",
      "text": "It's been very exciting and positive to see the changes in mood and energy.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f7c5e43a-b4e8-4ec8-a5ec-b4a5e88b5df1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "quote",
      "text": "After just two weeks I definitely find myself feeling full faster and generally not as hungry. My energy level has been higher and more even over the course of the day as well.",
      "attrs": null,
      "subkind": null,
      "toolName": "Authority citation",
      "toolSlug": "authority-citation",
      "confidence": null,
      "componentId": "019dd952-b667-711e-a951-0b57afdabd32",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.45,
        "x": 0.43,
        "y": 0.06
      },
      "kind": "title",
      "text": "Fatty15 Customer Testimonials",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b7ca22d6-af54-4e44-a769-e9425416e5a0",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [],
  "loops": [
    {
      "to": 20,
      "from": 3,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "8f1108af-b4e9-4f3b-88db-1c0c70878814",
      "evidence": "The deck implies the consequences of not investing in Fatty15",
      "position": 1,
      "objective": "The cost of not investing in Fatty15",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}