{
  "docId": "019dd923-605d-726d-81a3-6ee065329c83",
  "docSlug": "bi-385c103dbbaf3125",
  "documentTitle": "The deck that got short-form video media company Our Future acquired",
  "authorId": "Pitchdecks",
  "authorName": "Our Future",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 5,
  "pageCount": 15,
  "prevPage": 4,
  "nextPage": 6,
  "slideType": "traction",
  "function": "show_traction",
  "density": "dense",
  "nDataPoints": 7,
  "notes": "Includes screenshots of YouTube Studio analytics and YouTube trending page.",
  "elementsJson": [
    "headline_text",
    "action_title",
    "kpi_table",
    "line_chart",
    "screenshot"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-605d-726d-81a3-6ee065329c83/5",
  "deckHref": "/decks/019dd923-605d-726d-81a3-6ee065329c83",
  "deckJsonHref": "/decks/019dd923-605d-726d-81a3-6ee065329c83.json",
  "deckAnchorHref": "/decks/019dd923-605d-726d-81a3-6ee065329c83#slide-5",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Two features on YouTube Explore",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-b11b-751b-936e-a5212308d421",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.727,
        "w": 0.525,
        "x": 0.025,
        "y": 0.273
      },
      "kind": "chart",
      "text": "Views over time chart",
      "attrs": null,
      "subkind": "line",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "19f88d9f-9a6c-4f89-9f48-59c3280634cc",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.727,
        "w": 0.42,
        "x": 0.555,
        "y": 0.273
      },
      "kind": "image",
      "text": "YouTube trending page screenshot",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b43133ff-cc5d-403e-8438-cee98cf05330",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.045,
        "w": 0.11,
        "x": 0.315,
        "y": 0.415
      },
      "kind": "metric",
      "text": "+251.4K subscribers",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3d09601b-4d85-422e-9051-8f484fe5d29d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.045,
        "w": 0.11,
        "x": 0.185,
        "y": 0.415
      },
      "kind": "metric",
      "text": "4.1M watch hours",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4457dd3b-e172-4660-b257-cfe3e7e75e85",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.045,
        "w": 0.11,
        "x": 0.035,
        "y": 0.415
      },
      "kind": "metric",
      "text": "409.0M views",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f5867362-f298-4d6f-ac82-27cc4857aeca",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Views: 409.0M",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-b11b-751b-936e-a8b755510e37",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.025,
        "w": 0.235,
        "x": 0.74,
        "y": 0.82
      },
      "kind": "paragraph",
      "text": "Two features on YouTube Explore",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "74eae7df-2bf6-460e-a473-0d7eee2a56ed",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.035,
        "w": 0.566,
        "x": 0.217,
        "y": 0.188
      },
      "kind": "title",
      "text": "We are YouTube's category leader in short business videos",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "32b72a70-cbd0-42c7-8eb2-d91528996005",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.065,
        "w": 0.424,
        "x": 0.288,
        "y": 0.085
      },
      "kind": "title",
      "text": "ourtraction_ (YouTube)",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2364cadc-d269-4bc8-882f-b1674e4b6ff6",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Social Proof",
      "slug": "social-proof",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "d3830201-dadb-4b82-b5ae-ebb3393fe4dc",
      "evidence": "Two features on YouTube Explore",
      "confidence": 0.7
    },
    {
      "name": "Visual Anchors",
      "slug": "visual-anchors",
      "agent": "Designer",
      "layer": "slide",
      "matchId": "a363e626-63cd-4094-ae78-d042f125ee2e",
      "evidence": "image/screenshot: YouTube trending page screenshot",
      "confidence": 0.5
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 6,
      "from": 3,
      "beatId": "e4ef8242-94f1-4713-8c6e-1504140cacbd",
      "arcName": "Rags to Riches",
      "arcSlug": "rags-to-riches",
      "beatName": "Humble Origins",
      "beatSlug": "rags-to-riches-humble-origins",
      "evidence": "The traction slides showcase early success",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Setup",
      "parentBeatSlug": "setup"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}