{
  "docId": "019dd923-605d-726d-81a3-5b450b8f0cfe",
  "docSlug": "bi-fc84ed2d7f12899b",
  "documentTitle": "Pitch deck: Thirty Madison earns $47 million, investment from J&J",
  "authorId": "Pitchdecks",
  "authorName": "Thirty Madison",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.764,
  "pageNumber": 14,
  "pageCount": 20,
  "prevPage": 13,
  "nextPage": 15,
  "slideType": "testimonial",
  "function": "show_traction",
  "density": "dense",
  "nDataPoints": 2,
  "notes": "The slide uses a grid-based layout to combine product imagery, quantitative impact metrics, and a customer quote.",
  "elementsJson": [
    "headline_text",
    "big_number",
    "quote_block",
    "photo",
    "icon_grid"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-605d-726d-81a3-5b450b8f0cfe/14",
  "deckHref": "/decks/019dd923-605d-726d-81a3-5b450b8f0cfe",
  "deckJsonHref": "/decks/019dd923-605d-726d-81a3-5b450b8f0cfe.json",
  "deckAnchorHref": "/decks/019dd923-605d-726d-81a3-5b450b8f0cfe#slide-14",
  "components": [
    {
      "bbox": {
        "h": 0.25,
        "w": 0.14,
        "x": 0.358,
        "y": 0.117
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9cc3cb53-ebc4-4a42-9785-bd3ad873ac05",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.14,
        "x": 0.5,
        "y": 0.625
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a1c30c37-4e42-47e5-9c5c-ee9bd2d51c39",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.14,
        "x": 0.5,
        "y": 0.44
      },
      "kind": "metric",
      "text": "50% of customers have 9+ migraines /mo",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "74b812e0-f5d0-4c52-91ab-9701bcf3b62a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.18,
        "x": 0.644,
        "y": 0.117
      },
      "kind": "metric",
      "text": "72% reduction in migraine-related ED visits",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "99ebb66d-c375-417a-b361-10b06276801a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "reduction in migraine-related ED visits: 72%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-d05f-7763-a0e7-16c768b92a44",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.28,
        "x": 0.66,
        "y": 0.41
      },
      "kind": "quote",
      "text": "Life-Changer. Migraines were holding my life back. Cove made it simple for me to get the help I needed to start moving forward again.",
      "attrs": null,
      "subkind": "testimonial",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "bcead707-7952-424e-83ca-eedc736b81f7",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "quote",
      "text": "Life-Changer. Migraines were holding my life back. Cove made it simple for me to get the help I needed to start moving forward again. — SARA B., COVE CUSTOMER",
      "attrs": null,
      "subkind": null,
      "toolName": "Authority citation",
      "toolSlug": "authority-citation",
      "confidence": null,
      "componentId": "019dd952-d05f-7763-a0e7-13569e4b3a5f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.34,
        "x": 0.07,
        "y": 0.28
      },
      "kind": "title",
      "text": "EXPANDING THE MODEL",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b379b974-7b46-4cee-8395-f4e69e560660",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}