{
  "docId": "019dd923-605c-759f-b6b3-bea727f40666",
  "docSlug": "bi-dc19f267fcc635b6",
  "documentTitle": "Pitch deck: Startup Uniform helps advertisers with user experience",
  "authorId": "Pitchdecks",
  "authorName": "Uniform",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.781,
  "pageNumber": 8,
  "pageCount": 9,
  "prevPage": 7,
  "nextPage": 9,
  "slideType": "solution",
  "function": "present_solution",
  "density": "dense",
  "nDataPoints": 0,
  "notes": "The slide uses a hub-and-spoke style diagram to illustrate system integration.",
  "elementsJson": [
    "headline_text",
    "logo_grid",
    "icon_grid",
    "bullet_list"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-605c-759f-b6b3-bea727f40666/8",
  "deckHref": "/decks/019dd923-605c-759f-b6b3-bea727f40666",
  "deckJsonHref": "/decks/019dd923-605c-759f-b6b3-bea727f40666.json",
  "deckAnchorHref": "/decks/019dd923-605c-759f-b6b3-bea727f40666#slide-8",
  "components": [
    {
      "bbox": {
        "h": 0.75,
        "w": 0.58,
        "x": 0.38,
        "y": 0.18
      },
      "kind": "diagram",
      "text": "Grid architecture showing user roles on the left, system categories in the center, and edge services on the right.",
      "attrs": null,
      "subkind": "hub-spoke",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4915348e-b567-4aa9-8ec1-11f83538b7ab",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.07,
        "w": 0.15,
        "x": 0.04,
        "y": 0.03
      },
      "kind": "image",
      "text": "Uniform logo",
      "attrs": null,
      "subkind": "logo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "caaca1e1-3497-4f6a-b081-a0d83d4f6d69",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.25,
        "x": 0.06,
        "y": 0.61
      },
      "kind": "paragraph",
      "text": "Your stack, your systems: Your systems connect to the grid using pre-built connectors built using your systems' native APIs.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1f56a209-3cf6-441c-88f0-80f93093e277",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.25,
        "x": 0.06,
        "y": 0.81
      },
      "kind": "paragraph",
      "text": "User experience: Each user has an experience that is appropriate for their particular role.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4438ef0f-8b86-4307-b09a-148fb391bc46",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.25,
        "x": 0.06,
        "y": 0.41
      },
      "kind": "paragraph",
      "text": "Uniform components: A variety of components provided by Uniform enable systems & users to connect to the grid.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ad2d1feb-6449-40d1-aa44-fe3494c7a971",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.35,
        "x": 0.06,
        "y": 0.22
      },
      "kind": "title",
      "text": "Uniform Smart Grid",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b6e5ca02-2525-4100-b1bf-c44679a39698",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "hub-spoke",
      "slug": null,
      "matchId": "8357c03a-9f3b-4c1c-996f-4b7560828ac9",
      "evidence": "Central grid connecting various peripheral systems and user roles.",
      "confidence": 0.9
    }
  ],
  "arcBeats": [
    {
      "to": 8,
      "from": 3,
      "beatId": "9b2f6d18-d63a-40f3-996e-dbfd9a4e328a",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Solution & Approach",
      "beatSlug": "consultants-gambit-solution-approach",
      "evidence": "Pages 3-8 detail Uniform's composable solutions",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [
    {
      "to": 9,
      "from": 1,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "13adee67-f60d-4a7b-b64f-daf2f7cceb3a",
      "evidence": "The deck presents a clear 'why' (composable business), 'how' (Uniform's solutions), and implicit 'what' (benefits for advertisers)",
      "position": 0,
      "objective": "Explain how Uniform's composable approach benefits advertisers",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.6,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}