{
  "docId": "019dd923-605c-759f-b6b3-5f7980fb0e9d",
  "docSlug": "bi-3a0e7f092bb12ac3",
  "documentTitle": "The pitch deck sports creator startup Grandstand used to raise $2.75M",
  "authorId": "Pitchdecks",
  "authorName": "Grandstand",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.777,
  "pageNumber": 3,
  "pageCount": 15,
  "prevPage": 2,
  "nextPage": 4,
  "slideType": "context",
  "function": "establish_context",
  "density": "dense",
  "nDataPoints": 3,
  "notes": "Uses high-profile athlete examples (LeBron James, Serena Williams) to demonstrate the scale of athlete-owned media channels.",
  "elementsJson": [
    "action_title",
    "headshot",
    "big_number",
    "icon_grid"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-605c-759f-b6b3-5f7980fb0e9d/3",
  "deckHref": "/decks/019dd923-605c-759f-b6b3-5f7980fb0e9d",
  "deckJsonHref": "/decks/019dd923-605c-759f-b6b3-5f7980fb0e9d.json",
  "deckAnchorHref": "/decks/019dd923-605c-759f-b6b3-5f7980fb0e9d#slide-3",
  "components": [
    {
      "bbox": {
        "h": 0.15,
        "w": 0.15,
        "x": 0.527,
        "y": 0.148
      },
      "kind": "image",
      "text": "LeBron James",
      "attrs": null,
      "subkind": "headshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3c29e06e-a938-4a3a-becc-40847b879598",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.15,
        "x": 0.637,
        "y": 0.572
      },
      "kind": "image",
      "text": "Serena Williams",
      "attrs": null,
      "subkind": "headshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3eb3f4f7-28d6-4721-91a9-6436baae7a7e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.15,
        "x": 0.763,
        "y": 0.242
      },
      "kind": "image",
      "text": "Athlete",
      "attrs": null,
      "subkind": "headshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e0908b84-a3e9-4af2-92b3-2d9dfd5e6aff",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.1,
        "x": 0.55,
        "y": 0.4
      },
      "kind": "metric",
      "text": "142M Followers",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "15c88703-4f09-46a9-beb0-6e29bea6ef27",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.12,
        "x": 0.78,
        "y": 0.49
      },
      "kind": "metric",
      "text": "2.5M Followers",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6131f80d-8287-4507-99a1-ea915c7c4dd2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.13,
        "x": 0.64,
        "y": 0.81
      },
      "kind": "metric",
      "text": "16.1M Followers",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "91ed70c6-702d-452e-878c-b5fd0609798e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Followers: 142M",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-b11c-744a-89d0-bd10ff18931b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.4,
        "x": 0.05,
        "y": 0.4
      },
      "kind": "title",
      "text": "Social media has enabled athletes to build their own fanbases",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "17a0011d-69fa-4d31-8a85-c1f1e84b8cb3",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 5,
      "from": 3,
      "beatId": "8a558e31-21ab-45d0-a5f3-5088406ed2bb",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Problem",
      "beatSlug": "sequoia-pitch-problem",
      "evidence": "Slides 3-5 discuss the problem and market opportunity",
      "position": 0,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}