{
  "docId": "019dd923-605c-759f-b6b3-09ed557a15a0",
  "docSlug": "bi-38915b207bb38964",
  "documentTitle": "Pitch deck: Revi secures $14.5 million Series A",
  "authorId": "Pitchdecks",
  "authorName": "Revi",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.776,
  "pageNumber": 6,
  "pageCount": 17,
  "prevPage": 5,
  "nextPage": 7,
  "slideType": "segmentation",
  "function": "analyze_data",
  "density": "balanced",
  "nDataPoints": 1,
  "notes": "The slide uses a bulleted list to define the persona of the target customer.",
  "elementsJson": [
    "action_title",
    "bullet_list",
    "photo"
  ],
  "metadataConfidence": 0.95,
  "imagePath": null,
  "slideHref": "/slides/019dd923-605c-759f-b6b3-09ed557a15a0/6",
  "deckHref": "/decks/019dd923-605c-759f-b6b3-09ed557a15a0",
  "deckJsonHref": "/decks/019dd923-605c-759f-b6b3-09ed557a15a0.json",
  "deckAnchorHref": "/decks/019dd923-605c-759f-b6b3-09ed557a15a0#slide-6",
  "components": [
    {
      "bbox": {
        "h": 0.82,
        "w": 0.35,
        "x": 0.09,
        "y": 0.09
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c965d021-536e-420d-9315-a1a3ed6a2f8a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.65,
        "w": 0.37,
        "x": 0.58,
        "y": 0.23
      },
      "kind": "list",
      "text": "Owner is Decision Maker; Want to simplify # of current tools. Care more about Revenue; Operational Tools Don't drive revenue. Minimal or No Marketing Dept; Don't have internal expertise; Looking for simple ways to increase revenue. Technology Complexity; Can't leverage complex solutionis",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "25b16c9d-4d9e-468d-9274-b34cc7f04d72",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Locations: 250",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-b11b-751b-9370-21200959766d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.12,
        "w": 0.42,
        "x": 0.53,
        "y": 0.08
      },
      "kind": "title",
      "text": "We are targeting customers with 250 Locations or less",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0a66e8ca-fed2-4f2d-aa52-84b751e24b49",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "audience-segmentation",
      "slug": null,
      "matchId": "241ebb7c-056d-43ff-a742-7038145112f5",
      "evidence": "The slide defines a specific target customer segment based on size, decision-making power, and operational needs.",
      "confidence": 0.9
    }
  ],
  "arcBeats": [
    {
      "to": 10,
      "from": 6,
      "beatId": "4079db73-190b-45fa-86e5-a9e6af2e01b4",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Market Size",
      "beatSlug": "sequoia-pitch-market-size",
      "evidence": "Targeting customers with 250 Locations or less",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [
    {
      "to": 16,
      "from": 2,
      "name": "Why Now",
      "slug": "15-why-now",
      "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
      "matchId": "03865c06-b447-4b08-a03e-1e668cb28f4b",
      "evidence": "COVID has accelerated businesses to shift priorities and the market is prime for disruption",
      "position": 0,
      "objective": "Why now is the right time for Revi",
      "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
      "confidence": 0.7,
      "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}