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  "docSlug": "bi-a650a1bed0fa7e0a",
  "documentTitle": "The pitch deck community-building app Bloom used to raise funding",
  "authorId": "Pitchdecks",
  "authorName": "Bloom Community",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
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  "notes": "Includes two distinct customer quotes and two mobile app UI screenshots.",
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  "deckAnchorHref": "/decks/019dd923-605c-759f-b6b2-e7d10126bba5#slide-6",
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      "kind": "image",
      "text": "Mobile app UI showing event chat and event profile page",
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      "kind": "quote",
      "text": "We promote events [on Bloom], and the new traffic is vital to our company health. This is truly the one app I recommend without reservations to bring people together for a safer & more FUN community. —Mir, Owner of Wicked Grounds Cafe & Venue",
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      "text": "Our recent partnership with Bloom has added a new dimension to our events. Not only does Bloom increase the peer-driven awareness of the events, it creates a sense of community and belonging. We love the new level of sharing and interactivity that Bloom provides. — Cal Callahan, Leather & LGBTQ Cultural District",
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      "kind": "title",
      "text": "Organizers love Bloom because of distribution and social proof",
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      "arcName": "The Sparkline",
      "arcSlug": "sparkline",
      "beatName": "What Is",
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      "evidence": "Slides 6-9 showcase testimonials, business model, and traction",
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      "evidence": "Slides 3 and 11 highlight the generational shifts in culture and the accelerating opportunity",
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