{
  "docId": "019dd923-605c-759f-b6b1-fd7f0b0f5388",
  "docSlug": "bi-edf82b16770f9c19",
  "documentTitle": "The pitch deck Kizen used to raise a $12 million seed round",
  "authorId": "Pitchdecks",
  "authorName": "Kizen",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.777,
  "pageNumber": 8,
  "pageCount": 17,
  "prevPage": 7,
  "nextPage": 9,
  "slideType": "market_sizing",
  "function": "size_opportunity",
  "density": "dense",
  "nDataPoints": 9,
  "notes": "The SOM 2030 value is represented as '$$$$ :)', indicating a non-quantitative placeholder.",
  "elementsJson": [
    "headline_text",
    "data_table",
    "infographic"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-605c-759f-b6b1-fd7f0b0f5388/8",
  "deckHref": "/decks/019dd923-605c-759f-b6b1-fd7f0b0f5388",
  "deckJsonHref": "/decks/019dd923-605c-759f-b6b1-fd7f0b0f5388.json",
  "deckAnchorHref": "/decks/019dd923-605c-759f-b6b1-fd7f0b0f5388#slide-8",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Current functionality covers over 80% of use-cases for CRM & Operations Cloud.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-cb18-702b-89c0-b00f9895aaba",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.62,
        "w": 0.38,
        "x": 0.06,
        "y": 0.285
      },
      "kind": "framework",
      "text": "TAM/SAM/SOM",
      "attrs": null,
      "subkind": "instance",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a82ba6b3-4d18-47af-8308-d7bd994e0c10",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "TAM: $150B",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-cb18-702b-89c0-b5603a7039d0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.45,
        "x": 0.455,
        "y": 0.58
      },
      "kind": "paragraph",
      "text": "Current functionality covers over 80% of use-cases for CRM & Operations Cloud.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9df0f05e-adce-4250-808e-fb6f9de87cd0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.25,
        "x": 0.455,
        "y": 0.385
      },
      "kind": "paragraph",
      "text": "CRM: $69B; CAGR: 12.6%; Operations Cloud: $5.75B; CAGR: 22.6%.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "acc7bc24-7b6e-44f0-b3ec-d5892c2c0af2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.45,
        "x": 0.455,
        "y": 0.86
      },
      "kind": "paragraph",
      "text": "Limited by our current number of team members, marketing budget, partners, and industry templates.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e95f77a5-86bd-45b6-a1e6-c883a1e0064b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.05,
        "x": 0.06,
        "y": 0.94
      },
      "kind": "source-note",
      "text": "*Gartner",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d6a0d352-0d64-4a4a-8ee8-9f909c4bf0e8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.35,
        "x": 0.06,
        "y": 0.11
      },
      "kind": "title",
      "text": "The Opportunity Is Massive",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6faf3d5e-f9f7-4290-8bdb-0e83846d54da",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "market-segmentation-pyramid",
      "slug": null,
      "matchId": "bca74455-1828-4ba8-a54c-8114f350a2d2",
      "evidence": "Visual representation of TAM, SAM, and SOM layers.",
      "confidence": 1
    }
  ],
  "arcBeats": [
    {
      "to": 8,
      "from": 8,
      "beatId": "08657781-79b0-4f1b-aaee-917d1d91225a",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Market Sizing",
      "beatSlug": "sequoia-pitch-market-size",
      "evidence": "The market sizing section is presented on page 8",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}