{
  "docId": "019dd923-605c-759f-b6b0-5c31708697de",
  "docSlug": "bi-2cd8a481a57ef38c",
  "documentTitle": "Exclusive pitch deck that got CRM startup Affinity $80 million",
  "authorId": "Pitchdecks",
  "authorName": "Affinity",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.777,
  "pageNumber": 9,
  "pageCount": 22,
  "prevPage": 8,
  "nextPage": 10,
  "slideType": "solution",
  "function": "present_solution",
  "density": "dense",
  "nDataPoints": 2,
  "notes": "Uses a visual diagram to show the connection between two users and the resulting shared network.",
  "elementsJson": [
    "headline_text",
    "paragraph",
    "callout_box",
    "screenshot",
    "process_diagram"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-605c-759f-b6b0-5c31708697de/9",
  "deckHref": "/decks/019dd923-605c-759f-b6b0-5c31708697de",
  "deckJsonHref": "/decks/019dd923-605c-759f-b6b0-5c31708697de.json",
  "deckAnchorHref": "/decks/019dd923-605c-759f-b6b0-5c31708697de#slide-9",
  "components": [
    {
      "bbox": {
        "h": 0.08,
        "w": 0.13,
        "x": 0.47,
        "y": 0.44
      },
      "kind": "callout",
      "text": "Alliance between User A and User B",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6c71426c-cd28-43b3-bc99-afeab7098a07",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "callout",
      "text": "An Alliance is like a supercharged LinkedIn connection.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-b119-70d4-8fed-cdd3f1ff004a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.9,
        "w": 0.35,
        "x": 0.6,
        "y": 0.05
      },
      "kind": "diagram",
      "text": "Visual representation of two users connecting to share a network of contacts.",
      "attrs": null,
      "subkind": "hub-spoke",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "035f1112-5a6c-44eb-be36-878e49069aec",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "introduction paths: 3,909",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-b119-70d4-8fed-d3b284941d16",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.4,
        "x": 0.05,
        "y": 0.55
      },
      "kind": "paragraph",
      "text": "Alliances allow 2 users to privately share their relationships and relationship strengths across organizations globally. On average, each Alliance unlocks introduction paths to 3,909 people and 796 organizations.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "23beaf04-50c7-437d-853d-a451220bfa37",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.4,
        "x": 0.05,
        "y": 0.45
      },
      "kind": "title",
      "text": "An Alliance is like a supercharged LinkedIn connection.",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "86ebd704-d671-43bd-9d19-49109493ea55",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.4,
        "x": 0.05,
        "y": 0.25
      },
      "kind": "title",
      "text": "Alliances: Cross-organizational relationship sharing",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "19ad1fdc-d75c-4053-9e92-cdc308de82f0",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "metaphor-analogy",
      "slug": null,
      "matchId": "41dc7eac-f735-4683-a868-db6f847d835e",
      "evidence": "An Alliance is like a supercharged LinkedIn connection.",
      "confidence": 1
    }
  ],
  "arcBeats": [
    {
      "to": 14,
      "from": 7,
      "beatId": "d9941575-d5ca-4e06-b0fa-4cd5c97d7eb1",
      "arcName": "Rags to Riches",
      "arcSlug": "rags-to-riches",
      "beatName": "Rising Success",
      "beatSlug": "rags-to-riches-rising-success",
      "evidence": "The deck presents the solution, product demo, and traction",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Development",
      "parentBeatSlug": "development"
    }
  ],
  "loops": [
    {
      "to": 14,
      "from": 2,
      "name": "Logic Chain",
      "slug": "01-logic-chain",
      "bestFor": "Skeptical audiences, controversial recommendations, rigorous analysis",
      "matchId": "55781b54-fa31-40fe-a63c-00995ff9e59e",
      "evidence": "The deck presents a logical chain of problem, solution, and traction",
      "position": 0,
      "objective": "How Affinity's solution addresses the market opportunity",
      "structure": "Premise 1 (Accepted truth) -> Premise 2 (Observed fact) -> Therefore... (Inevitable conclusion)",
      "confidence": 0.7,
      "description": "Build an airtight chain of logic where each premise leads inevitably to the conclusion"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}