{
  "docId": "019dd923-605c-759f-b6af-ea8d1e17071d",
  "docSlug": "bi-64a41ed4e0e22ff0",
  "documentTitle": "The pitch deck BlackSwan used to raise $28 million in Series A funding",
  "authorId": "Pitchdecks",
  "authorName": "BlackSwan Technologies",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.777,
  "pageNumber": 25,
  "pageCount": 30,
  "prevPage": 24,
  "nextPage": 26,
  "slideType": "competitive_analysis",
  "function": "compare_peers",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "The slide uses a column-based layout to segment competitors by functional domain.",
  "elementsJson": [
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  "metadataConfidence": 0.95,
  "imagePath": null,
  "slideHref": "/slides/019dd923-605c-759f-b6af-ea8d1e17071d/25",
  "deckHref": "/decks/019dd923-605c-759f-b6af-ea8d1e17071d",
  "deckJsonHref": "/decks/019dd923-605c-759f-b6af-ea8d1e17071d.json",
  "deckAnchorHref": "/decks/019dd923-605c-759f-b6af-ea8d1e17071d#slide-25",
  "components": [
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        "x": 0.07,
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      },
      "kind": "callout",
      "text": "BST differs from the competition in its ability to offer a unified PaaS across multiple applications and domain at low cost of ownership",
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      },
      "kind": "image",
      "text": "Competitor logos",
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      "kind": "list",
      "text": "AI Platforms, Analytics, Component Services, KYC / AML",
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      "bbox": {
        "h": 0.06,
        "w": 0.9,
        "x": 0.09,
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      "kind": "title",
      "text": "COMPETITIVE LANDSCAPE AND OFFERING",
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  "metrics": [],
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  "frameworks": [
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      "name": "market-segmentation-pyramid",
      "slug": null,
      "matchId": "078a5f0c-a544-49a8-a35e-8d2db2d6661a",
      "evidence": "Categorization of competitors into distinct functional domains",
      "confidence": 0.7
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    {
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      "from": 23,
      "beatId": "1403822b-dcae-4bb1-817f-5925e5762eb9",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Competition",
      "beatSlug": "sequoia-pitch-competition",
      "evidence": "Slides 23-25 analyze the competitive landscape",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
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  "loops": [
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      "from": 3,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "a624e53a-353e-404e-9de2-5a786fab75c0",
      "evidence": "The deck follows the Golden Circle framework, starting with the 'why' and moving to 'how'",
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      "objective": "Explain why BlackSwan's solution is necessary and how it works",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
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      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
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}