{
  "docId": "019dd923-605c-759f-b6af-bb7b638b28f8",
  "docSlug": "bi-107bff0f953d3506",
  "documentTitle": "Pitch deck audio content startup Giide used to raise $2.2 million",
  "authorId": "Pitchdecks",
  "authorName": "Giide",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.787,
  "pageNumber": 1,
  "pageCount": 11,
  "prevPage": null,
  "nextPage": 2,
  "slideType": "why_now",
  "function": "argue_timing",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "Uses a pop-culture image (Jake the Dog from Adventure Time) to illustrate the concept of 'awesomeness' in audio content.",
  "elementsJson": [
    "paragraph",
    "screenshot"
  ],
  "metadataConfidence": 0.9,
  "imagePath": "https://imgproxy.kitesheet.com/Et94GKdI0u08m3-pjgBpJXpV-aFcduoCio2MuO4m5qQ/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9iaS0xMDdiZmYwZjk1M2QzNTA2L3AwMDEuanBn",
  "slideHref": "/slides/019dd923-605c-759f-b6af-bb7b638b28f8/1",
  "deckHref": "/decks/019dd923-605c-759f-b6af-bb7b638b28f8",
  "deckJsonHref": "/decks/019dd923-605c-759f-b6af-bb7b638b28f8.json",
  "deckAnchorHref": "/decks/019dd923-605c-759f-b6af-bb7b638b28f8#slide-1",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "In 2020, the world shut down and audio tech and consumption surged. Hearing someone’s voice built deeper connections – we experienced messages, points-of-view, emotions and all the nuances in a more intimate and memorable way.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-abe9-733c-8192-38542833c974",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.63,
        "w": 0.23,
        "x": 0.69,
        "y": 0.365
      },
      "kind": "image",
      "text": "Mobile app interface showing a character and the word AWESOMENESS",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "839e1750-2a00-4cc3-8879-3d4663a85c22",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.42,
        "x": 0.08,
        "y": 0.26
      },
      "kind": "paragraph",
      "text": "In 2020, the world shut down and audio tech and consumption surged. Hearing someone's voice built deeper connections – we experienced messages, points-of-view, emotions and all the nuances in a more intimate and memorable way.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5e6d989d-8676-4b4d-be55-2ae4bcac823a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.14,
        "x": 0.22,
        "y": 0.59
      },
      "kind": "title",
      "text": "Listen to this....First.",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "71c15c73-253b-4f3e-96a4-8a29b75f0be7",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [],
  "loops": [
    {
      "to": 3,
      "from": 1,
      "name": "Why Now",
      "slug": "15-why-now",
      "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
      "matchId": "a9ea1417-5409-48ec-aa1d-e43f4d574d05",
      "evidence": "The why now slides on pages 1 and 3",
      "position": 0,
      "objective": "Explain why now is the right time for Giide",
      "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
      "confidence": 0.7,
      "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
    }
  ],
  "imagePathAlt": "https://imgproxy.kitesheet.com/789CveilHmTV_wr16Qu9_UMWsjZexMizl5mw-HuRjRM/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9iaS0xMDdiZmYwZjk1M2QzNTA2L3AwMDEucG5n",
  "thumbSrc": "https://imgproxy.kitesheet.com/8Qk49mbxTayb_3Y09Sq4eWCFkXm63ewFigAcsNII7fg/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9iaS0xMDdiZmYwZjk1M2QzNTA2L3AwMDEuanBn",
  "thumbSrcAlt": "https://imgproxy.kitesheet.com/lbYeAlTT_toNgjKhwHfymi3zY7j2FnTr7LfleM-hht4/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy9iaS0xMDdiZmYwZjk1M2QzNTA2L3AwMDEucG5n"
}