{
  "docId": "019dd923-5fed-74f2-a970-d1f8fa014fe4",
  "docSlug": "bi-73d09df821edbb34",
  "documentTitle": "Here's the pitch deck 'Uber for legal services' startup OpenLaw used",
  "authorId": "Pitchdecks",
  "authorName": "OpenLaw",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.776,
  "pageNumber": 10,
  "pageCount": 13,
  "prevPage": 9,
  "nextPage": 11,
  "slideType": "competitive_analysis",
  "function": "compare_peers",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "The axes are labeled 'Comprehensive'/'Limited' (vertical) and 'Fixed'/'Competitive' (horizontal).",
  "elementsJson": [
    "quadrant_chart",
    "logo_grid"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5fed-74f2-a970-d1f8fa014fe4/10",
  "deckHref": "/decks/019dd923-5fed-74f2-a970-d1f8fa014fe4",
  "deckJsonHref": "/decks/019dd923-5fed-74f2-a970-d1f8fa014fe4.json",
  "deckAnchorHref": "/decks/019dd923-5fed-74f2-a970-d1f8fa014fe4#slide-10",
  "components": [
    {
      "bbox": {
        "h": 0.65,
        "w": 0.86,
        "x": 0.07,
        "y": 0.18
      },
      "kind": "framework",
      "text": "2x2 Matrix",
      "attrs": null,
      "subkind": "instance",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c5c4f0bc-7ee4-4288-aa78-49a0d2cc3212",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.027,
        "w": 0.115,
        "x": 0.348,
        "y": 0.547
      },
      "kind": "image",
      "text": "RocketLawyer",
      "attrs": null,
      "subkind": "logo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "66b4d1e4-9ed4-42a5-9f52-6de6363d88af",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.027,
        "w": 0.115,
        "x": 0.52,
        "y": 0.417
      },
      "kind": "image",
      "text": "UpCounsel",
      "attrs": null,
      "subkind": "logo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8459be6d-5b2d-403f-aea5-38ec50174f89",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.027,
        "w": 0.105,
        "x": 0.745,
        "y": 0.225
      },
      "kind": "image",
      "text": "OpenLaw",
      "attrs": null,
      "subkind": "logo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8efd2c78-d18f-4672-a3c3-98e5b55c786d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.027,
        "w": 0.115,
        "x": 0.143,
        "y": 0.388
      },
      "kind": "image",
      "text": "LegalShield",
      "attrs": null,
      "subkind": "logo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b3ad7065-a7bc-47ad-94f2-b6a27d71e915",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.021,
        "w": 0.116,
        "x": 0.192,
        "y": 0.591
      },
      "kind": "image",
      "text": "LegalZoom",
      "attrs": null,
      "subkind": "logo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c504f9cc-bc6b-4b49-9877-77caa9b874b6",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.045,
        "w": 0.196,
        "x": 0.402,
        "y": 0.065
      },
      "kind": "title",
      "text": "Competition",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f9a3fc3b-5ff5-48a8-94c9-27c40d7d6c72",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "2x2 matrix",
      "slug": "matrix-2x2",
      "agent": null,
      "layer": "slide",
      "matchId": "b256f417-0136-48fd-ad78-a24fe2d5fcf9",
      "evidence": "The slide uses a 2x2 matrix to compare competitors.",
      "confidence": 0.8
    }
  ],
  "frameworks": [
    {
      "name": "matrix-2x2",
      "slug": null,
      "matchId": "6408a1e4-2b3d-4ab1-8303-890df5962134",
      "evidence": "The slide uses a two-axis grid to map competitors against two variables.",
      "confidence": 1
    }
  ],
  "arcBeats": [
    {
      "to": 10,
      "from": 10,
      "beatId": "26532b19-91b3-4d17-96ba-d7c22aa62c31",
      "arcName": "Problem-Agitate-Solution",
      "arcSlug": "problem-agitate-solution",
      "beatName": "Competitive Analysis",
      "beatSlug": "sequoia-pitch-competition",
      "evidence": "Competitive analysis is on page 10.",
      "position": 5,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}