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  "documentTitle": "This pitchdeck raised $5.5 million for a Zillow-like platform for newly constructed homes",
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  "notes": "The slide uses a map background with circular callouts for each city, indicating launch status and timing.",
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      "kind": "list",
      "text": "Jacksonville (May 2022), Orlando (July 2022), Tampa (Oct 2022), San Antonio (Jan 2022), Charlotte (Q1 2023), Miami/Ft. Lauderdale (Q1 2023), Raleigh (Q1 2023), Charleston (Q2 2023)",
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      "kind": "title",
      "text": "PHASE 2: STARTED IN 2022",
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      "name": "Cost Of Inaction",
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      "bestFor": "Urgent budget requests, compliance, risk mitigation",
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      "evidence": "The deck implies that the current process is inefficient and that Propertymate can improve it.",
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      "objective": "What are the consequences of not improving the home buying experience?",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
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