{
  "docId": "019dd923-5fed-74f2-a970-4bb419a06b9c",
  "docSlug": "bi-084bdd259195a612",
  "documentTitle": "Narvar used this pitch deck to raise $64 million to take on Amazon",
  "authorId": "Pitchdecks",
  "authorName": "Narvar",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.772,
  "pageNumber": 8,
  "pageCount": 12,
  "prevPage": 7,
  "nextPage": 9,
  "slideType": "solution",
  "function": "present_solution",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "The slide uses a color-coded framework to map specific product features (Ship, Notify, Track, Returns, Assist) to the customer journey stages.",
  "elementsJson": [
    "screenshot",
    "icon_grid"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5fed-74f2-a970-4bb419a06b9c/8",
  "deckHref": "/decks/019dd923-5fed-74f2-a970-4bb419a06b9c",
  "deckJsonHref": "/decks/019dd923-5fed-74f2-a970-4bb419a06b9c.json",
  "deckAnchorHref": "/decks/019dd923-5fed-74f2-a970-4bb419a06b9c#slide-8",
  "components": [
    {
      "bbox": {
        "h": 0.11,
        "w": 0.96,
        "x": 0.02,
        "y": 0.178
      },
      "kind": "framework",
      "text": "Convert, Engage, Care",
      "attrs": null,
      "subkind": "instance",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "333d9d4a-10e5-457a-9f09-b76fb063a01a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.48,
        "w": 0.19,
        "x": 0.22,
        "y": 0.475
      },
      "kind": "image",
      "text": "Notify product screenshot",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "484aaa9d-9baa-4ed1-8acb-1c2062a55d72",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.48,
        "w": 0.19,
        "x": 0.79,
        "y": 0.475
      },
      "kind": "image",
      "text": "Assist product screenshot",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9fa9e118-719e-462f-bb09-b14310a5d2be",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.48,
        "w": 0.19,
        "x": 0.6,
        "y": 0.475
      },
      "kind": "image",
      "text": "Returns product screenshot",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c930ca3e-edfd-4adf-ad8d-ddc622d56f7c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.48,
        "w": 0.19,
        "x": 0.03,
        "y": 0.475
      },
      "kind": "image",
      "text": "Ship product screenshot",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f73b25f0-ddca-4de4-bda4-e66a68c36a40",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.48,
        "w": 0.19,
        "x": 0.41,
        "y": 0.475
      },
      "kind": "image",
      "text": "Track product screenshot",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "feeace4b-79d2-4e8c-aacd-e7828675ebcd",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.07,
        "w": 0.32,
        "x": 0.34,
        "y": 0.04
      },
      "kind": "title",
      "text": "Narvar Products",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7fb4c2e1-5b56-425c-abbf-470abb824fd9",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "customer-journey-map",
      "slug": null,
      "matchId": "6d7d5625-2d85-4fab-bbe8-e6168cc55826",
      "evidence": "The slide maps product features to the stages of the post-purchase customer journey (Convert, Engage, Care).",
      "confidence": 1
    }
  ],
  "arcBeats": [
    {
      "to": 12,
      "from": 7,
      "beatId": "ddbfeeba-7155-43fe-9daf-0064535d5377",
      "arcName": "The Sparkline",
      "arcSlug": "sparkline",
      "beatName": "New Bliss",
      "beatSlug": "sparkline-new-bliss",
      "evidence": "The deck showcases Narvar's solution, traction, and competitive analysis, leading to a conclusion",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}