{
  "docId": "019dd923-5fed-74f2-a96f-c0a09608519f",
  "docSlug": "bi-d5ab5f96209b8a35",
  "documentTitle": "REVEALED: Goldman Sachs' $1 trillion WeWork IPO pitch deck",
  "authorId": "Pitchdecks",
  "authorName": null,
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "portrait",
  "aspectRatio": 0.706,
  "pageNumber": 8,
  "pageCount": 128,
  "prevPage": 7,
  "nextPage": 9,
  "slideType": "vision",
  "function": "inspire_vision",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "The slide contrasts a 2009 hand-drawn ecosystem sketch with a 2019 formal triangular framework representing the integration of WeWork, WeLive, and WeGrow.",
  "elementsJson": [
    "headline_text",
    "paragraph",
    "process_diagram",
    "other"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5fed-74f2-a96f-c0a09608519f/8",
  "deckHref": "/decks/019dd923-5fed-74f2-a96f-c0a09608519f",
  "deckJsonHref": "/decks/019dd923-5fed-74f2-a96f-c0a09608519f.json",
  "deckAnchorHref": "/decks/019dd923-5fed-74f2-a96f-c0a09608519f#slide-8",
  "components": [
    {
      "bbox": {
        "h": 0.25,
        "w": 0.29,
        "x": 0.52,
        "y": 0.52
      },
      "kind": "diagram",
      "text": "Triangular framework connecting wework, welive, and wegrow around 'Physical Space'",
      "attrs": null,
      "subkind": "value-chain",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f8534cea-fbbb-463a-9cce-a378884c6e2f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.29,
        "x": 0.19,
        "y": 0.52
      },
      "kind": "image",
      "text": "Hand-drawn ecosystem diagram labeled 'Office Space vs. Ecosystem'",
      "attrs": null,
      "subkind": "illustration",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1cdf7575-f5d2-4d39-96ee-32c46fd0f314",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.62,
        "x": 0.19,
        "y": 0.8
      },
      "kind": "paragraph",
      "text": "We founded WeWork in 2010 to empower people to do what they love. We started with just one location, a vision for a movement and the conviction that there was an entrepreneurial spirit that was being underserved...",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "93a2d462-0062-490d-bcaf-88ceb7e9f16a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.64,
        "x": 0.18,
        "y": 0.21
      },
      "kind": "title",
      "text": "Changing the Way we Live",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c8dd3bf9-ff3b-4e86-940b-384c233db130",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Big Idea Formula",
      "slug": "big-idea-formula",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "44e9512b-8c09-48fd-be2f-1c9d8536a10d",
      "evidence": "The triangular framework connecting WeWork, WeLive, and WeGrow could be seen as a big idea formula.",
      "confidence": 0.5
    }
  ],
  "frameworks": [
    {
      "name": "value-chain",
      "slug": null,
      "matchId": "b614c5c3-fc23-4947-9ee4-1541f5c73dd1",
      "evidence": "The triangular diagram illustrates the integration of different business units into a unified physical space platform.",
      "confidence": 0.8
    }
  ],
  "arcBeats": [
    {
      "to": 8,
      "from": 6,
      "beatId": "3f054a7a-e537-4e2d-a621-878ddfcbbce3",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Problem",
      "beatSlug": "problem-agitate-solution-problem-identify-pain",
      "evidence": "The document identifies loneliness as an epidemic and highlights the need for community-driven workspaces.",
      "position": 0,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
    }
  ],
  "loops": [
    {
      "to": 8,
      "from": 6,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "96d650d0-0061-405c-9ef0-2918f60792d2",
      "evidence": "The document uses the cost of inaction loop to emphasize the importance of addressing the loneliness epidemic.",
      "position": 0,
      "objective": "Highlight the consequences of not addressing the loneliness epidemic",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}