{
  "docId": "019dd923-5fed-74f2-a96f-3b89ca5fce17",
  "docSlug": "bi-5f1de424c87960fa",
  "documentTitle": "How to construct the perfect pitch deck, according to a top VC investor",
  "authorId": "Pitchdecks",
  "authorName": null,
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.334,
  "pageNumber": 2,
  "pageCount": 9,
  "prevPage": 1,
  "nextPage": 3,
  "slideType": "team_bio",
  "function": "other",
  "density": "balanced",
  "nDataPoints": 1,
  "notes": "The slide uses a split layout with a left-hand column for the value proposition and company logos, and a right-hand column for team bios.",
  "elementsJson": [
    "headline_text",
    "headshot",
    "logo_grid"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5fed-74f2-a96f-3b89ca5fce17/2",
  "deckHref": "/decks/019dd923-5fed-74f2-a96f-3b89ca5fce17",
  "deckJsonHref": "/decks/019dd923-5fed-74f2-a96f-3b89ca5fce17.json",
  "deckAnchorHref": "/decks/019dd923-5fed-74f2-a96f-3b89ca5fce17#slide-2",
  "components": [
    {
      "bbox": {
        "h": 0.25,
        "w": 0.25,
        "x": 0.04,
        "y": 0.55
      },
      "kind": "image",
      "text": "Companies Built by Leadership",
      "attrs": null,
      "subkind": "logo-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "081f998e-371e-40ea-a051-ec47c8f212e0",
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    },
    {
      "bbox": {
        "h": 0.9,
        "w": 0.65,
        "x": 0.32,
        "y": 0.05
      },
      "kind": "list",
      "text": "Leadership and Management team bios with headshots and professional history.",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9160cfef-8040-43dc-b1dc-471d8c456948",
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    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Value created: $1B",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-bb7e-76cf-9029-d05ac1c7883a",
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    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.25,
        "x": 0.04,
        "y": 0.05
      },
      "kind": "title",
      "text": "We have a proven track record building businesses and created over $1B in value",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2b8ed53e-f976-443f-aee0-5a5d1b452cf7",
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    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 2,
      "from": 2,
      "beatId": "c311fcc1-9af6-4682-bd42-18853113eccf",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Team",
      "beatSlug": "sequoia-pitch-team",
      "evidence": "The team bio slide",
      "position": 0,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [
    {
      "to": 9,
      "from": 2,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "9a2d0407-5347-4fb8-82ee-6f32138a92d9",
      "evidence": "The team bio, vision, and testimonial slides",
      "position": 0,
      "objective": "Why our solution is the right one",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.7,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}