{
  "docId": "019dd923-5fed-74f2-a96e-b9b7da1d1dff",
  "docSlug": "bi-4ccab73ab8dcd793",
  "documentTitle": "Fyre Festival investor pitch deck: how Billy McFarland raised millions",
  "authorId": "Pitchdecks",
  "authorName": "Fyre Media",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.334,
  "pageNumber": 9,
  "pageCount": 19,
  "prevPage": 8,
  "nextPage": 10,
  "slideType": "cover",
  "function": "inspire_vision",
  "density": "sparse",
  "nDataPoints": 0,
  "notes": "This appears to be a lifestyle imagery slide used to set the tone for a travel or experience-based brand.",
  "elementsJson": [
    "photo"
  ],
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5fed-74f2-a96e-b9b7da1d1dff/9",
  "deckHref": "/decks/019dd923-5fed-74f2-a96e-b9b7da1d1dff",
  "deckJsonHref": "/decks/019dd923-5fed-74f2-a96e-b9b7da1d1dff.json",
  "deckAnchorHref": "/decks/019dd923-5fed-74f2-a96e-b9b7da1d1dff#slide-9",
  "components": [
    {
      "bbox": {
        "h": 1,
        "w": 1,
        "x": 0,
        "y": 0
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ea1e638c-f53d-4fd4-97e7-fb3cc4d38b3c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.6,
        "x": 0.2,
        "y": 0.4
      },
      "kind": "title",
      "text": "THE BEST IN FOOD, ART, MUSIC AND ADVENTURE",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f6fc0d15-1808-4ed0-81a5-79f6f31ba6e6",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [],
  "loops": [
    {
      "to": 10,
      "from": 2,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "dc9040a4-2dcb-490b-8e30-d56e6abfb9ee",
      "evidence": "The executive summary and vision slides present Fyre Festival's value",
      "position": 1,
      "objective": "Why Fyre Festival?",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.6,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}