{
  "docId": "019dd923-5fec-763b-95d2-265f80226254",
  "docSlug": "bi-0d16809ff90204ac",
  "documentTitle": "The pitch deck Doorvest uses to raise funding, help retail investors",
  "authorId": "Pitchdecks",
  "authorName": "Doorvest",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 5,
  "pageCount": 12,
  "prevPage": 4,
  "nextPage": 6,
  "slideType": "problem_statement",
  "function": "frame_problem",
  "density": "overcrowded",
  "nDataPoints": 3,
  "notes": "The slide uses a donut chart to emphasize the 89% statistic and compares generational ownership percentages to illustrate the problem.",
  "elementsJson": [
    "headline_text",
    "action_title",
    "donut_chart",
    "big_number",
    "footnote"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5fec-763b-95d2-265f80226254/5",
  "deckHref": "/decks/019dd923-5fec-763b-95d2-265f80226254",
  "deckJsonHref": "/decks/019dd923-5fec-763b-95d2-265f80226254.json",
  "deckAnchorHref": "/decks/019dd923-5fec-763b-95d2-265f80226254#slide-5",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "89% of millennials want to buy real estate ... but in the future as the down payment where they live is too high",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-abe7-769a-8705-80bc5009c87c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.8,
        "w": 0.4,
        "x": 0.55,
        "y": 0.05
      },
      "kind": "chart",
      "text": "89% of millennials want to buy real estate",
      "attrs": null,
      "subkind": "donut",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "724d912b-d7fb-4db3-b654-0e2545f71e9e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.05,
        "x": 0.28,
        "y": 0.58
      },
      "kind": "metric",
      "text": "4%",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "15feab8a-0b33-4dc8-949f-e58e264d5adb",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.1,
        "x": 0.05,
        "y": 0.58
      },
      "kind": "metric",
      "text": "33%",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1fbfdb99-49e0-4156-8f46-91c59cf9eb89",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Millennial homeownership desire: 89%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-abe7-769a-8705-8400f7c0003c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.4,
        "x": 0.55,
        "y": 0.78
      },
      "kind": "paragraph",
      "text": "... but in the future as the down payment where they live is too high",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "91db6876-f188-4ee4-9603-59c660044893",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.4,
        "x": 0.05,
        "y": 0.16
      },
      "kind": "paragraph",
      "text": "Working people want to own real estate, generate passive income and build equity but can't due to friction",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "dd89e276-4457-418d-b3bc-93ad0db5f9f7",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.4,
        "x": 0.05,
        "y": 0.9
      },
      "kind": "source-note",
      "text": "Source: Zetlin, Minda. \"Study Finds 89 Percent of Millennials Want to Own a Home. But 67 Percent Will Have to Wait 20 Years or More to Afford It.\" Inc.com. Inc., 31 Jan. 2019. Web.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "44a093bb-ecd2-4ca7-ade2-0151a7b0a47f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.15,
        "x": 0.05,
        "y": 0.66
      },
      "kind": "subtitle",
      "text": "of all American real estate owned by baby-boomers",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8399d6f5-eecd-44c1-a7b9-cb88786820a2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.15,
        "x": 0.28,
        "y": 0.66
      },
      "kind": "subtitle",
      "text": "of American real estate owned by millennials",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "973644f1-2c10-4690-ad15-efb790777be5",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.15,
        "x": 0.05,
        "y": 0.1
      },
      "kind": "title",
      "text": "PROBLEM",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1f7864d9-82af-4f77-a638-29403c2b1fc9",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 5,
      "from": 5,
      "beatId": "24ca73ee-b04b-4cd9-bf4e-f56ecf8f23eb",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Problem",
      "beatSlug": "sequoia-pitch-problem",
      "evidence": "The problem statement is clearly presented on page 5",
      "position": 0,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
    }
  ],
  "loops": [
    {
      "to": 9,
      "from": 5,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "5e1b73ba-2635-41e1-a0f9-3aa9cc98e478",
      "evidence": "The cost of inaction is implied by highlighting the benefits of Doorvest's solution",
      "position": 0,
      "objective": "What if I don't invest in Doorvest?",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}