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  "documentTitle": "Dental tech startup OrthoFX raised $13 million using this pitch deck",
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  "authorName": "OrthoFX",
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  "notes": "Uses a bubble-chart style comparison to highlight market reach and CAC efficiency.",
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      "kind": "quote",
      "text": "Federal Court Dismisses a Majority of SmileDirectClub's Claims, and Finds that SmileDirectClub's Digital Scans Constitute the 'Practice of Dentistry' - American Association of Orthodontists",
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      "text": "Invisalign: CAC $95, Market Cap $25B. OrthoFX: CAC $50, Market Cap Sky-high. SmileDirectClub: CAC High, Market Cap $4B.",
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      "text": "We Scale through a Large Untapped Distribution Channel",
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