{
  "docId": "019dd923-5fec-763b-95d1-d3bb8bacbd46",
  "docSlug": "bi-87f4fa28b536be19",
  "documentTitle": "Creative Fabrica raises $61 million Series as it deploys generative AI",
  "authorId": "Pitchdecks",
  "authorName": "Creative Fabrica",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.776,
  "pageNumber": 12,
  "pageCount": 19,
  "prevPage": 11,
  "nextPage": 13,
  "slideType": "traction",
  "function": "show_traction",
  "density": "dense",
  "nDataPoints": 3,
  "notes": "The slide uses a lifestyle image of hand-knitted socks to represent the 'content' or 'products' being discussed.",
  "elementsJson": [
    "action_title",
    "big_number",
    "photo"
  ],
  "metadataConfidence": 0.95,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5fec-763b-95d1-d3bb8bacbd46/12",
  "deckHref": "/decks/019dd923-5fec-763b-95d1-d3bb8bacbd46",
  "deckJsonHref": "/decks/019dd923-5fec-763b-95d1-d3bb8bacbd46.json",
  "deckAnchorHref": "/decks/019dd923-5fec-763b-95d1-d3bb8bacbd46#slide-12",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Leveraging data to create, purchase & license the right content",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-c0a9-71ca-9bf1-b1c907100bac",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "x": 0.45,
        "y": 0.05
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6a52027f-d374-4b01-9e10-9673c1806e43",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "x": 0.05,
        "y": 0.3
      },
      "kind": "metric",
      "text": "10K+ New designer products added daily",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9125dc38-2954-43dd-992c-9915cc66dda4",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "x": 0.05,
        "y": 0.55
      },
      "kind": "metric",
      "text": "Currently listed 7M+ Products",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9f6a72cf-2370-4acb-9267-c0407719d9ad",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "x": 0.25,
        "y": 0.3
      },
      "kind": "metric",
      "text": "25K+ Unique Marketplace Designers",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c5a87677-400c-4ac0-90ff-e4ebf96b5770",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Products listed: 7M+",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-c0a9-71ca-9bf1-b6e52e83ad04",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "x": 0.25,
        "y": 0.55
      },
      "kind": "paragraph",
      "text": "Large volume of proprietary content",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2303e156-8d17-4555-a7b8-2b6c3932d342",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "x": 0.05,
        "y": 0.75
      },
      "kind": "paragraph",
      "text": "Leveraging data to create, purchase & license the right content",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f6fa8f43-297a-41d8-8168-f320f97b817f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "x": 0.05,
        "y": 0.05
      },
      "kind": "title",
      "text": "Strong supply playbook with compounded effects",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ee1fca39-3878-4c4a-a0c7-cdd3f5af69c2",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 16,
      "from": 11,
      "beatId": "2905e17a-c475-4b8d-939c-2efecdb9f3cc",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Traction",
      "beatSlug": null,
      "evidence": "The traction slides showcasing engagement, growth, and supply playbook",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}