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  "documentTitle": "Chattermill used this pitch deck to raise $26 million for its customer analytics tools used by Amazon and Uber",
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  "authorName": "Chattermill",
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  "notes": "The chart shows a 13x growth in mentions of 'Customer Experience' in earnings transcripts over 10 years.",
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      "text": "CX drives revenues: Companies with above average investment in CX grow 5.9x faster. CX drives profits: Companies with above average investment in CX generate 60% higher profits. CX drives returns: Companies with above average investment in CX generate 2.7x higher RoE",
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