{
  "docId": "019dd923-5fec-763b-95d1-41a0bed55e47",
  "docSlug": "bi-3aa2e368dc309c7b",
  "documentTitle": "DTC Bravo Sierra's pitch deck raised $17 million for Walmart launch",
  "authorId": "Pitchdecks",
  "authorName": "Bravo Sierra",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.762,
  "pageNumber": 7,
  "pageCount": 15,
  "prevPage": 6,
  "nextPage": 8,
  "slideType": "unfair_advantage",
  "function": "present_framework",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "The matrix categorizes retail partners into three segments: Mass, Specialty, and Military.",
  "elementsJson": [
    "headline_text",
    "action_title",
    "paragraph",
    "logo_grid"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5fec-763b-95d1-41a0bed55e47/7",
  "deckHref": "/decks/019dd923-5fec-763b-95d1-41a0bed55e47",
  "deckJsonHref": "/decks/019dd923-5fec-763b-95d1-41a0bed55e47.json",
  "deckAnchorHref": "/decks/019dd923-5fec-763b-95d1-41a0bed55e47#slide-7",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Best-in-class operations and sales teams building diversified and complementary premier retail partnerships.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-b11c-744a-89d4-b6f92d6c64ea",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.72,
        "w": 0.55,
        "x": 0.42,
        "y": 0.14
      },
      "kind": "framework",
      "text": null,
      "attrs": null,
      "subkind": "instance",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "00e22fed-589a-4cc7-a251-f1f79aa77e1d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.72,
        "w": 0.55,
        "x": 0.42,
        "y": 0.14
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "logo-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e737ee0b-ad92-4d41-8288-74bba1a4cbf4",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.29,
        "x": 0.036,
        "y": 0.41
      },
      "kind": "paragraph",
      "text": "Best-in-class operations and sales teams building diversified and complementary premier retail partnerships.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "77340de9-5a86-4725-8068-19b4aa8b2791",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.07,
        "w": 0.26,
        "x": 0.036,
        "y": 0.25
      },
      "kind": "title",
      "text": "2. OMNICHANNEL FROM DAY 1",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "bb0658b6-7ba2-467e-8781-795c0a4ada8a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.25,
        "x": 0.036,
        "y": 0.101
      },
      "kind": "title",
      "text": "OUR COMPETITIVE ADVANTAGE",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "90d8bc38-5a67-4f5b-bb3e-1dae6babfd5d",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Action Titles",
      "slug": "action-titles",
      "agent": "Architect",
      "layer": "slide",
      "matchId": "df999a24-b9d9-42b3-a321-caa5244118d2",
      "evidence": "The slide contains 'title/action-title: 2. OMNICHANNEL FROM DAY 1'",
      "confidence": 0.9
    }
  ],
  "frameworks": [
    {
      "name": "matrix-nxn",
      "slug": null,
      "matchId": "6a37d938-4588-42f2-a85c-ef580e9638a7",
      "evidence": "A 3x4 grid categorizing retail partners by channel type (Mass, Specialty, Military).",
      "confidence": 0.9
    }
  ],
  "arcBeats": [
    {
      "to": 8,
      "from": 4,
      "beatId": "87433939-e517-4ba6-b5f7-fd263e0ff5cc",
      "arcName": "Rags to Riches",
      "arcSlug": "rags-to-riches",
      "beatName": "Rising Success",
      "beatSlug": "rags-to-riches-rising-success",
      "evidence": "Slides 4-8 present the company's vision, competitive advantage, and thesis",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Development",
      "parentBeatSlug": "development"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}