{
  "docId": "019dd923-5fec-763b-95d1-00c2b90c37b7",
  "docSlug": "bi-e4fe3a7a65c82148",
  "documentTitle": "Bbot used this pitch deck to raise $3 million for its ordering service",
  "authorId": "Pitchdecks",
  "authorName": "Bbot",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.777,
  "pageNumber": 10,
  "pageCount": 12,
  "prevPage": 9,
  "nextPage": 11,
  "slideType": "traction",
  "function": "show_traction",
  "density": "balanced",
  "nDataPoints": 3,
  "notes": null,
  "elementsJson": [
    "action_title",
    "pie_chart",
    "bullet_list",
    "footnote"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5fec-763b-95d1-00c2b90c37b7/10",
  "deckHref": "/decks/019dd923-5fec-763b-95d1-00c2b90c37b7",
  "deckJsonHref": "/decks/019dd923-5fec-763b-95d1-00c2b90c37b7.json",
  "deckAnchorHref": "/decks/019dd923-5fec-763b-95d1-00c2b90c37b7#slide-10",
  "components": [
    {
      "bbox": {
        "h": 0.5,
        "w": 0.35,
        "x": 0.15,
        "y": 0.3
      },
      "kind": "chart",
      "text": "65% Channel, 30% Inbound, 5% Traditional POS Reps",
      "attrs": null,
      "subkind": "pie",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "636fb030-1dcf-4daa-8861-4c1433bd4702",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.3,
        "x": 0.55,
        "y": 0.35
      },
      "kind": "list",
      "text": "2019 – product/market fit\n2020 – scaling more channels",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c3a2d59a-a193-4e09-b372-a7a75722c86f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "Sales channel mix: 65%",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-cb17-7728-990c-0f33298468e5",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.15,
        "x": 0.05,
        "y": 0.92
      },
      "kind": "source-note",
      "text": "Source: Company data",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a850d9b3-03b9-4a50-be47-9fa0098f3bc3",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.9,
        "x": 0.05,
        "y": 0.05
      },
      "kind": "title",
      "text": "Channels and word of mouth are driving our sales",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5fc3c48a-c828-4d75-8f0b-e661b2b9f2bb",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Audience Definition",
      "slug": "audience-definition",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "b3a04509-4dd8-4254-98c3-3d3250333551",
      "evidence": "The slide presents sales channel mix data, indicating an understanding of the audience's preferences.",
      "confidence": 0.7
    }
  ],
  "frameworks": [],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}