{
  "docId": "019dd923-5fec-763b-95d0-00e29f7f14c1",
  "docSlug": "zfB3fpn1J8fk1oITUfJN",
  "documentTitle": "The memo a 23-year-old used instead of a pitch deck to raise $4.5 million for her startup",
  "authorId": "Pitchdecks",
  "authorName": "Pareto",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 2.542,
  "pageNumber": 3,
  "pageCount": 11,
  "prevPage": 2,
  "nextPage": 4,
  "slideType": "solution",
  "function": "present_solution",
  "density": "dense",
  "nDataPoints": 4,
  "notes": "The slide uses a series of examples to illustrate the 'Email Pareto' product functionality.",
  "elementsJson": [
    "headline_text",
    "paragraph"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5fec-763b-95d0-00e29f7f14c1/3",
  "deckHref": "/decks/019dd923-5fec-763b-95d0-00e29f7f14c1",
  "deckJsonHref": "/decks/019dd923-5fec-763b-95d0-00e29f7f14c1.json",
  "deckAnchorHref": "/decks/019dd923-5fec-763b-95d0-00e29f7f14c1#slide-3",
  "components": [
    {
      "bbox": {
        "h": 0.35,
        "w": 0.9,
        "x": 0.05,
        "y": 0.58
      },
      "kind": "list",
      "text": "You can also request: Find all accredited female investors in my LinkedIn network. Filter out U.S. food and beverage companies that went public in the last 5 years from my spreadsheet. Find 50 dev shops in Europe that use the MERN stack.",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6e0aae14-9d67-4e11-9e63-234599a860b4",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.9,
        "x": 0.05,
        "y": 0.35
      },
      "kind": "list",
      "text": "Receive data sample immediately: Click here for a sample of Medical Businesses in Seattle with +$1M ARR appearing on Google Local Ads. Subscribe to receive 100 businesses every week for $300 $240.",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "86d56fbb-bea0-4141-884d-7a448b748b50",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.9,
        "x": 0.05,
        "y": 0.12
      },
      "kind": "list",
      "text": "Email Pareto: Send me a list of 100 Seattle medical businesses with more than $1M ARR paying for Google local ads.",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b186d656-8a4f-44cc-9fab-6bddcd9876ee",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.25,
        "x": 0.05,
        "y": 0.04
      },
      "kind": "title",
      "text": "The Solution",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "fa98294c-9e78-4dbb-b517-7d8fc90268af",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 3,
      "from": 3,
      "beatId": "d3e59c67-48ee-47bc-bf7e-5d60a8afdc7b",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Solution",
      "beatSlug": "sequoia-pitch-solution",
      "evidence": "The solution is presented on page 3",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [
    {
      "to": 3,
      "from": 2,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "69d62db1-32e6-464e-ba50-659869b61f2d",
      "evidence": "The problem statement and solution imply the costs of inaction",
      "position": 1,
      "objective": "Highlight the consequences of not addressing the problem",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}