{
  "docId": "019dd923-5fec-763b-95cf-032b937002c6",
  "docSlug": "vbQZ3h00ClAGAXuZfP6T",
  "documentTitle": "UNICORN PITCH DECK: Lead-generation startup Lusha raised a $205 million mega round at a $1.5 billion valuation",
  "authorId": "Pitchdecks",
  "authorName": "Lusha",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.777,
  "pageNumber": 4,
  "pageCount": 13,
  "prevPage": 3,
  "nextPage": 5,
  "slideType": "problem_statement",
  "function": "frame_problem",
  "density": "dense",
  "nDataPoints": 1,
  "notes": "The pie chart visually represents the 1/3 split of time.",
  "elementsJson": [
    "headline_text",
    "bullet_list",
    "pie_chart"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5fec-763b-95cf-032b937002c6/4",
  "deckHref": "/decks/019dd923-5fec-763b-95cf-032b937002c6",
  "deckJsonHref": "/decks/019dd923-5fec-763b-95cf-032b937002c6.json",
  "deckAnchorHref": "/decks/019dd923-5fec-763b-95cf-032b937002c6#slide-4",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Only 1/3 of sales reps' day spent selling",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-d9ef-74b3-ac8d-e0ab1980cb8a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.7,
        "w": 0.35,
        "x": 0.6,
        "y": 0.15
      },
      "kind": "chart",
      "text": "Pie chart showing time allocation: Selling (1/3), Admin + other (1/3), Gathering data (1/3)",
      "attrs": null,
      "subkind": "pie",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ab4c4f98-5b34-4e83-baae-0d59f30f220d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.35,
        "x": 0.05,
        "y": 0.35
      },
      "kind": "list",
      "text": "Critical questions before they can sell: Who is the right customer? Who is the right persona? How & when to engage?",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5669d49e-c086-49cb-8536-a3362dc4c5ac",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "time spent selling: 1/3",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd952-d9ef-74b3-ac8d-e539aa25bae9",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.4,
        "x": 0.05,
        "y": 0.2
      },
      "kind": "title",
      "text": "Only 1/3 of sales reps' day spent selling",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "212187a5-f685-4486-bc33-4f9008f55b8f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.35,
        "x": 0.05,
        "y": 0.05
      },
      "kind": "title",
      "text": "Sales challenge",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b7551300-9f3f-4065-8b61-78325ae8885c",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 4,
      "from": 4,
      "beatId": "7840b8a3-5e6e-4f90-b25d-65e83d02dbbc",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Problem",
      "beatSlug": "sequoia-pitch-problem",
      "evidence": "The problem statement is presented on page 4.",
      "position": 0,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
    }
  ],
  "loops": [
    {
      "to": 10,
      "from": 4,
      "name": "Voice Of Customer",
      "slug": "51-voice-of-customer",
      "bestFor": "Product strategy, customer experience, market research",
      "matchId": "7780eb39-8ac9-4b90-9445-091b90f0dea6",
      "evidence": "The problem statement and testimonials from customers are presented on pages 4 and 10.",
      "position": 0,
      "objective": "To understand the pain points of sales teams and how Lusha addresses them.",
      "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response",
      "confidence": 0.7,
      "description": "Let customer quotes and feedback drive the narrative and validate the insight"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}