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  "documentTitle": "This start-up makes basketballs that give grassroots players access to NBA-style advanced analytics. Check out the 21-slide pitch deck SIQ Basketball used to raise $3 million.",
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  "authorName": "SIQ Basketball",
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      "text": "Focus on Operations: We set up a new facility in Portland, Oregon and now have the capacity to handle thousands of ball sales per month.",
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      "text": "New Channels Q3-Q4 2021: [Redacted content]",
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      "text": "Primetime June 2022",
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      "text": "Soft Launch Q1-Q2 2021: With 120 days of running ads on Facebook and Instagram we collected over [redacted] emails and had a blended CAC of [redacted].",
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      "text": "*Return on Advertising Spend",
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