{
  "docId": "019dd923-5fec-763b-95ce-71dcaf33e9a3",
  "docSlug": "sv8s9c3MJmxa4Vb9pHQm",
  "documentTitle": "We got an exclusive look at the 29-slide pitch deck that plant-based protein startup KOS used to raise $12 million",
  "authorId": "Pitchdecks",
  "authorName": "KOS",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.333,
  "pageNumber": 19,
  "pageCount": 29,
  "prevPage": 18,
  "nextPage": 20,
  "slideType": "product_demo",
  "function": "present_solution",
  "density": "overcrowded",
  "nDataPoints": 0,
  "notes": "The slide contains placeholders for financial data (TAM, Gross Sales) which are currently empty.",
  "elementsJson": [
    "headline_text",
    "bullet_list",
    "paragraph",
    "photo",
    "logo_grid",
    "footnote"
  ],
  "metadataConfidence": 0.95,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5fec-763b-95ce-71dcaf33e9a3/19",
  "deckHref": "/decks/019dd923-5fec-763b-95ce-71dcaf33e9a3",
  "deckJsonHref": "/decks/019dd923-5fec-763b-95ce-71dcaf33e9a3.json",
  "deckAnchorHref": "/decks/019dd923-5fec-763b-95ce-71dcaf33e9a3#slide-19",
  "components": [
    {
      "bbox": {
        "h": 0.1,
        "w": 0.45,
        "x": 0.05,
        "y": 0.37
      },
      "kind": "image",
      "text": "Product lineup images",
      "attrs": null,
      "subkind": "illustration",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "88bf1865-cb71-4e1f-ab39-42c636cfdc23",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.35,
        "x": 0.58,
        "y": 0.78
      },
      "kind": "image",
      "text": "Press logos",
      "attrs": null,
      "subkind": "logo-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "279dc997-0bba-4557-a42b-8caf04716406",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.55,
        "w": 0.35,
        "x": 0.58,
        "y": 0.17
      },
      "kind": "image",
      "text": "Product hero shot",
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ac783fa1-b4eb-4ef4-8873-1380916934dc",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.45,
        "x": 0.05,
        "y": 0.68
      },
      "kind": "list",
      "text": "4 cold beverage blends and 3 hot blends\n2 are energizing blends and caffeinated with PureCAF\n7 flavor variations, 1 size option, single serve packets\nArtificial ingredient free, USDA organic, sweetened with monk fruit",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0c0351ff-2082-400e-8039-9b29d24cdbd0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.3,
        "x": 0.05,
        "y": 0.2
      },
      "kind": "list",
      "text": "Functional Ingredients TAM: $\nTotal Gross Sales 2020YE : $\nEcommerce Gross Sales 2020YE : $\nRetail Gross Sales 2020YE : $",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2bfae6dd-a4b4-487f-9d5c-d849c683858e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.45,
        "x": 0.05,
        "y": 0.52
      },
      "kind": "paragraph",
      "text": "KOS functional beverage blends contain superfoods, adaptogens, nootropic mushrooms, vitamins & minerals and other beneficial ingredients. They're nutrient dense and provide a healthy alternative to sugary juices, soda, and energy beverages.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "37531d79-1b57-4354-a0c2-1174514be77f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.35,
        "x": 0.05,
        "y": 0.95
      },
      "kind": "source-note",
      "text": "Source: Allied Market Research, Global Functional Food Market, 8/2020",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5d09eced-e1b7-4dc4-b730-1da83d699f92",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.1,
        "x": 0.05,
        "y": 0.48
      },
      "kind": "title",
      "text": "Product",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "69d27759-a575-409c-bc7a-9c6270378525",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.15,
        "x": 0.05,
        "y": 0.15
      },
      "kind": "title",
      "text": "At-a-Glance",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a7b9c9f2-f943-43ca-9cd8-d0bcd61b9ebf",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.5,
        "x": 0.25,
        "y": 0.03
      },
      "kind": "title",
      "text": "KOS Nutritional Beverage Blends",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "fa7223b3-e831-45eb-bd03-f1d60cc4bb66",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}