{
  "docId": "019dd923-5fec-763b-95ce-00d8ffc5cfb4",
  "docSlug": "q4ndsHwfAMXrFL1055A1",
  "documentTitle": "Here's an exclusive look at the pitch deck that OurSong's cofounders — which include John Legend and Twitch cofounder Kevin Lin — used to raise a $7.5 million seed round",
  "authorId": "Pitchdecks",
  "authorName": "Our Happy Company",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.778,
  "pageNumber": 14,
  "pageCount": 15,
  "prevPage": 13,
  "nextPage": 15,
  "slideType": "traction",
  "function": "show_traction",
  "density": "sparse",
  "nDataPoints": 0,
  "notes": "The slide uses social proof via authority-citation from major media outlets (Billboard, Bloomberg, Forbes, Music Business Worldwide).",
  "elementsJson": [
    "headline_text",
    "screenshot",
    "photo"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5fec-763b-95ce-00d8ffc5cfb4/14",
  "deckHref": "/decks/019dd923-5fec-763b-95ce-00d8ffc5cfb4",
  "deckJsonHref": "/decks/019dd923-5fec-763b-95ce-00d8ffc5cfb4.json",
  "deckAnchorHref": "/decks/019dd923-5fec-763b-95ce-00d8ffc5cfb4#slide-14",
  "components": [
    {
      "bbox": null,
      "kind": "framework",
      "text": "Authority Citation",
      "attrs": null,
      "subkind": "instance",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ac796115-b2d3-4a2f-a456-72c4e0b948c8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.8,
        "w": 0.9,
        "x": 0.05,
        "y": 0.15
      },
      "kind": "image",
      "text": "Press clippings from Billboard, Bloomberg, Forbes, and Music Business Worldwide",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "be9c0c47-2e60-42a1-89d3-4adf7df90759",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.8,
        "x": 0.1,
        "y": 0.05
      },
      "kind": "title",
      "text": "Announcing our Global Launch with John Legend",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "bce4cb6a-23c2-4587-861f-db55ed8fa311",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Authority citation",
      "slug": "authority-citation",
      "agent": null,
      "layer": "slide",
      "matchId": "71f01622-b011-4d68-8681-90250c9b7354",
      "evidence": "Press clippings from Billboard, Bloomberg, Forbes, and Music Business Worldwide",
      "confidence": 0.9
    }
  ],
  "frameworks": [
    {
      "name": "authority-citation",
      "slug": null,
      "matchId": "1e2ecf79-b0e7-4b6f-9b50-1fbdfd64c2ec",
      "evidence": "Use of major media logos and headlines to validate the company's launch and credibility.",
      "confidence": 1
    }
  ],
  "arcBeats": [
    {
      "to": 14,
      "from": 11,
      "beatId": "78461cda-741b-4a2d-b72a-5870716adcb7",
      "arcName": "Problem-Agitate-Solution",
      "arcSlug": "problem-agitate-solution",
      "beatName": "Traction",
      "beatSlug": null,
      "evidence": "Slides 11-14 showcase creative use cases, seeding international markets, and the global launch, demonstrating traction.",
      "position": 3,
      "confidence": 0.9,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}