{
  "docId": "019dd923-5f6a-713a-9a82-5b415510768c",
  "docSlug": "lrTgVd72fQIRUv69Mw6G",
  "documentTitle": "BoostUp just used this pitch deck to raise $6.3 million to help businesses use AI to predict revenue and customer behavior",
  "authorId": "Pitchdecks",
  "authorName": "BoostUp",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.774,
  "pageNumber": 2,
  "pageCount": 16,
  "prevPage": 1,
  "nextPage": 3,
  "slideType": "why_now",
  "function": "frame_problem",
  "density": "sparse",
  "nDataPoints": 0,
  "notes": "Uses a before-after-framing structure to contrast legacy CRM processes with modern automated data capture.",
  "elementsJson": [
    "headline_text",
    "logo_grid",
    "process_diagram"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5f6a-713a-9a82-5b415510768c/2",
  "deckHref": "/decks/019dd923-5f6a-713a-9a82-5b415510768c",
  "deckJsonHref": "/decks/019dd923-5f6a-713a-9a82-5b415510768c.json",
  "deckAnchorHref": "/decks/019dd923-5f6a-713a-9a82-5b415510768c#slide-2",
  "components": [
    {
      "bbox": {
        "h": 0.7,
        "w": 0.9,
        "x": 0.05,
        "y": 0.2
      },
      "kind": "framework",
      "text": "Status Quo vs New paradigm",
      "attrs": null,
      "subkind": "instance",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "38e39bef-0d94-4f09-9ece-c8d5fbeff5f9",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.38,
        "x": 0.58,
        "y": 0.82
      },
      "kind": "image",
      "text": "Gmail, Outlook, Zoom, LinkedIn, Pendo, Outreach, Marketo, Zendesk",
      "attrs": null,
      "subkind": "logo-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "62e234df-0e46-4930-8173-3a003d9e049b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.9,
        "x": 0.05,
        "y": 0.05
      },
      "kind": "title",
      "text": "Sales is Digital. CRMs are No Longer Enough.",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e49166fc-0acc-4669-a3b4-531f25366b93",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Problem Statement Canvas",
      "slug": "problem-statement-canvas",
      "agent": "Architect",
      "layer": "slide",
      "matchId": "b387b295-c985-4b66-9c02-010b420703d7",
      "evidence": "title/headline: Sales is Digital. CRMs are No Longer Enough.",
      "confidence": 0.7
    }
  ],
  "frameworks": [
    {
      "name": "before-after-framing",
      "slug": null,
      "matchId": "ed2581d2-12cb-4c74-b3a1-9c7e60e0a539",
      "evidence": "Contrasts 'Status Quo' (manual CRM) with 'New paradigm' (automated extraction).",
      "confidence": 1
    }
  ],
  "arcBeats": [
    {
      "to": 4,
      "from": 2,
      "beatId": "b48601a6-1ddb-421f-8f11-c492f764610a",
      "arcName": "Problem-Agitate-Solution",
      "arcSlug": "problem-agitate-solution",
      "beatName": "Problem",
      "beatSlug": "problem-agitate-solution-problem-identify-pain",
      "evidence": "Slides 2-4 discuss the problem of disconnected and noisy digital work data.",
      "position": 0,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
    }
  ],
  "loops": [
    {
      "to": 3,
      "from": 2,
      "name": "Why Now",
      "slug": "15-why-now",
      "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
      "matchId": "70e34681-ecc6-4972-9edc-1b2896e31df9",
      "evidence": "Slides 2-3 explain the current digital explosion and need for a solution.",
      "position": 0,
      "objective": "Explain why now is the right time for BoostUp",
      "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
      "confidence": 0.7,
      "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}