{
  "docId": "019dd923-5f6a-713a-9a82-3c1da478f81f",
  "docSlug": "lkGbwP8z6ZtZXL9zsvZQ",
  "documentTitle": "Here's the pitch deck this 23-year-old Croatian entrepreneur used to raise 2 million euros to turn its smart benches into a worldwide ad network",
  "authorId": "Pitchdecks",
  "authorName": "Include Ltd.",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.777,
  "pageNumber": 2,
  "pageCount": 13,
  "prevPage": 1,
  "nextPage": 3,
  "slideType": "executive_summary",
  "function": "summarize",
  "density": "dense",
  "nDataPoints": 7,
  "notes": "The slide provides a narrative summary of the company's growth from 2014 to 2019.",
  "elementsJson": [
    "paragraph"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5f6a-713a-9a82-3c1da478f81f/2",
  "deckHref": "/decks/019dd923-5f6a-713a-9a82-3c1da478f81f",
  "deckJsonHref": "/decks/019dd923-5f6a-713a-9a82-3c1da478f81f.json",
  "deckAnchorHref": "/decks/019dd923-5f6a-713a-9a82-3c1da478f81f#slide-2",
  "components": [
    {
      "bbox": {
        "h": 0.05,
        "w": 0.596,
        "x": 0.202,
        "y": 0.708
      },
      "kind": "paragraph",
      "text": "Our vision is to create amazing interactive technological products for public spaces, and our mission is to enable citizens to use the full potential of smart urban technologies.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4abc43eb-b8e6-4e98-9273-1ff8c6ab58a3",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.125,
        "w": 0.596,
        "x": 0.202,
        "y": 0.545
      },
      "kind": "paragraph",
      "text": "42 global markets, five continents, 260 international cities, more than 1,000 installed products, cooperation with large global corporations, awards from European Parliament, Deloitte and Forbes. All this in just four years is only a part of the successful results realized by Include from May of 2015, when the first smart bench was presented, to early 2019.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4ac62e1e-a5c5-4c62-b0ac-fdd0e4822d11",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.025,
        "w": 0.596,
        "x": 0.202,
        "y": 0.278
      },
      "kind": "paragraph",
      "text": "Include is a leading European company in development and production of smart street benches.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9939f224-6ee3-47b5-9d1c-b12f56f25091",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.125,
        "w": 0.596,
        "x": 0.202,
        "y": 0.358
      },
      "kind": "paragraph",
      "text": "The company, which began its journey out of a garage in 2014, now employs more than 30 professionals in R&D, sales, marketing, finance, production, and procurement departments. From the initial version of the bench, which supported mobile device charging, its sales portfolio has grown to 11 high-quality products and 10 additional features that can be optionally integrated into existing products.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "edd254a7-6d74-47d0-9798-d08462d94860",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.065,
        "w": 0.185,
        "x": 0.055,
        "y": 0.055
      },
      "kind": "title",
      "text": "About us",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "32f6b45d-8165-463d-9ea3-5372b016c8cd",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Executive summary",
      "slug": "executive-summary",
      "agent": null,
      "layer": "slide",
      "matchId": "73379f9e-8d86-49bf-9508-0457faf9be34",
      "evidence": "The company, which began its journey out of a garage in 2014, now employs more than 30 professionals...",
      "confidence": 0.9
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 2,
      "from": 1,
      "beatId": "9c5dc38f-db7c-43ce-b5ff-a3a0b798e30f",
      "arcName": "Rags to Riches",
      "arcSlug": "rags-to-riches",
      "beatName": "Ordinary World",
      "beatSlug": "heros-journey-ordinary-world",
      "evidence": "Introduction to the company",
      "position": 0,
      "confidence": 0.8,
      "parentBeatName": "Setup",
      "parentBeatSlug": "setup"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}