{
  "docId": "019dd923-5f69-752d-a9bb-2b54246c79c6",
  "docSlug": "jMhNTVpkAk99SrvwJAd1",
  "documentTitle": "See the 30-slide presentation a women's healthcare startup used to raise $100 million one year after losing all its revenue 'overnight' because of COVID-19",
  "authorId": "Pitchdecks",
  "authorName": "Tia",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.787,
  "pageNumber": 27,
  "pageCount": 30,
  "prevPage": 26,
  "nextPage": 28,
  "slideType": "go_to_market",
  "function": "plan_implementation",
  "density": "dense",
  "nDataPoints": 0,
  "notes": "The slide uses a numbered list format to articulate the value proposition of a specific growth strategy.",
  "elementsJson": [
    "headline_text",
    "numbered_list"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5f69-752d-a9bb-2b54246c79c6/27",
  "deckHref": "/decks/019dd923-5f69-752d-a9bb-2b54246c79c6",
  "deckJsonHref": "/decks/019dd923-5f69-752d-a9bb-2b54246c79c6.json",
  "deckAnchorHref": "/decks/019dd923-5f69-752d-a9bb-2b54246c79c6#slide-27",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "Today, we're leveraging this “gatekeeper power” to partner with health systems — a tried-and-true growth pathway that enables us to scale faster, with less capital.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-d066-720a-9be8-bff21ffb8859",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.55,
        "w": 0.924,
        "x": 0.038,
        "y": 0.38
      },
      "kind": "list",
      "text": "1. More and better insurance contracts...increasing Tia’s in-network TAM and per patient revenue. 2. Access to premier specialty care...specifically, OB, L&D, NICU & GYN surgery, essential for providing integrated pregnancy & menopause care. 3. Financial support to offload stand up...making Tia cash-flow positive on day one of opening a “box”. 4. Recurring PMPM management fees... annual subscription revenue, for delivering the same thing we do today — deliver excellent women’s healthcare!",
      "attrs": null,
      "subkind": "numbered",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "cd318e63-88cf-42b7-aa5c-271fe59205b9",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.075,
        "w": 0.924,
        "x": 0.038,
        "y": 0.105
      },
      "kind": "paragraph",
      "text": "Today, we're leveraging this “gatekeeper power” to partner with health systems — a tried-and-true growth pathway that enables us to scale faster, with less capital.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "faadbaa3-bcb7-454e-ab75-e1bcb5bfc03a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.022,
        "w": 0.275,
        "x": 0.038,
        "y": 0.035
      },
      "kind": "title",
      "text": "HOW TIA IS SCALING: FROM B2B TO B2C2B",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c032a7ba-59d1-44dc-93e6-ac97cb12c962",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.035,
        "w": 0.25,
        "x": 0.038,
        "y": 0.275
      },
      "kind": "title",
      "text": "Health systems give us:",
      "attrs": null,
      "subkind": "subtitle",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "18d9f952-33ec-4289-82bd-b7f1b8f7d8a7",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "List presentation",
      "slug": "list-presentation",
      "agent": null,
      "layer": "slide",
      "matchId": "d6dfef06-deb6-4e92-9a1d-d12b3954163b",
      "evidence": "1. More and better insurance contracts...increasing Tia’s in-network TAM and per patient revenue. 2. Access to premier specialty care...specifically, OB, L&D, NICU & GYN surgery, essential for providing in",
      "confidence": 0.7
    }
  ],
  "frameworks": [
    {
      "name": "list-presentation",
      "slug": null,
      "matchId": "9045e943-3850-4d83-8a86-a9558b8305c2",
      "evidence": "Numbered list used to structure strategic benefits.",
      "confidence": 0.9
    }
  ],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}