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  "documentTitle": "Uber's $3 billion acquisition of a major Middle Eastern rival is finally complete. Here's the pitch deck Careem used to secure its first round of venture capital 6 years ago.",
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  "authorName": "Careem",
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  "notes": "The slide uses a simple diagram to illustrate the lack of connection between demand (residents, corporate, tourists) and supply (taxis, limos, etc.).",
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      "kind": "callout",
      "text": "Industry utilizations are fairly low, e.g., limo companies are at 20-30% in summers and at 60-70% in winters",
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      "text": "Reasons for market inefficiencies: Hailing requires line of sight, Supply is hidden or not credible, Inefficient dispatching",
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      "text": "utilization rate: 20-30%",
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      "kind": "source-note",
      "text": "SOURCE: Careem",
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      "text": "Moreover, the current setup is not an efficient match-maker of demand and supply, which leads to fairly low utilization levels",
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