{
  "docId": "019dd923-5f69-752d-a9bb-046e5fbf2a4f",
  "docSlug": "iXTMBRvgqSeSKqhZUtNj",
  "documentTitle": "Here's the pitch deck that fintech dv01 used to nab $15 million from the likes of George Soros and Pivot Investment Partners. The startup's founder called it the easiest round he's ever raised.",
  "authorId": "Pitchdecks",
  "authorName": "dv01",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.776,
  "pageNumber": 9,
  "pageCount": 17,
  "prevPage": 8,
  "nextPage": 10,
  "slideType": "problem_statement",
  "function": "frame_problem",
  "density": "dense",
  "nDataPoints": 0,
  "notes": "Uses a mountain metaphor to represent the 'uphill battle' of data analysis; highlights the contrast between manual documents/spreadsheets and the need for better tooling.",
  "elementsJson": [
    "headline_text",
    "callout_box",
    "photo",
    "screenshot"
  ],
  "metadataConfidence": 0.95,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5f69-752d-a9bb-046e5fbf2a4f/9",
  "deckHref": "/decks/019dd923-5f69-752d-a9bb-046e5fbf2a4f",
  "deckJsonHref": "/decks/019dd923-5f69-752d-a9bb-046e5fbf2a4f.json",
  "deckAnchorHref": "/decks/019dd923-5f69-752d-a9bb-046e5fbf2a4f#slide-9",
  "components": [
    {
      "bbox": {
        "h": 0.15,
        "w": 0.18,
        "x": 0.55,
        "y": 0.2
      },
      "kind": "callout",
      "text": "What's my exposure to a specific servicer across all securitizations and my loan portfolio?",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2ab25c41-7f9a-4e9d-bfce-21f583e86811",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.18,
        "x": 0.28,
        "y": 0.22
      },
      "kind": "callout",
      "text": "What % of my portfolio is in zipcodes currently considered by FEMA a disaster zone?",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "426a7ff8-d818-437c-8ed5-21c92ae2f7a2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "callout",
      "text": "INCUMBENTS ARE ILL-EQUIPPED",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-d064-717f-abcc-bf0be8977e8e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.5,
        "w": 0.4,
        "x": 0.3,
        "y": 0.35
      },
      "kind": "image",
      "text": "Mountain illustration with two characters and labels: Fragmented, Inefficient, Expensive",
      "attrs": null,
      "subkind": "illustration",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "dc9b2dd6-50a4-4293-92fd-9549bf165917",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.3,
        "w": 0.25,
        "x": 0.05,
        "y": 0.48
      },
      "kind": "image",
      "text": "Stack of financial documents",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b4b35cf3-3945-4b3d-a3ae-b88dd4733feb",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.3,
        "w": 0.25,
        "x": 0.7,
        "y": 0.48
      },
      "kind": "image",
      "text": "Excel spreadsheet",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d75aa6a8-b0a1-4fec-ae9c-2c70f3b32cd7",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.3,
        "x": 0.35,
        "y": 0.85
      },
      "kind": "paragraph",
      "text": "INCUMBENTS ARE ILL-EQUIPPED",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4d8e79db-dac7-4c73-89d9-e4326587fbdd",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.5,
        "x": 0.05,
        "y": 0.05
      },
      "kind": "title",
      "text": "Simple Questions Investors Currently Struggle With",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1f995609-7da4-4e3d-bb09-34f9e0a04e24",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Problem-Agitate-Solve (PAS)",
      "slug": "problem-agitate-solve-pas",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "b1b673f8-2c14-4834-b4ce-ee48de383a5a",
      "evidence": "Simple Questions Investors Currently Struggle With",
      "confidence": 0.7
    }
  ],
  "frameworks": [
    {
      "name": "metaphor-analogy",
      "slug": null,
      "matchId": "8c341642-1f18-4c3c-b21d-81130aceea80",
      "evidence": "Mountain metaphor representing the difficulty of data analysis",
      "confidence": 0.009
    }
  ],
  "arcBeats": [],
  "loops": [
    {
      "to": 9,
      "from": 5,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "524af612-8571-483d-ab3b-7477a586758d",
      "evidence": "The deck presents a problem statement and then a solution, implying a cost of inaction",
      "position": 0,
      "objective": "What if we don't solve the problem of the broken process?",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}