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  "documentTitle": "Here's the pitch deck social care startup Lifted used to raise almost $2 million in seed funding",
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      "text": "Chronic underinvestment: Extreme fragmentation (10k agencies; none >2% market), Legacy infrastructure (Paper-based operations), Data void (No data collected or used)",
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      "text": "Devalued workforce: Underpaid (>60% not paid travel time), Disrespected (<30% think society respects them), Under supported (40% annual churn, 80% close to burn out)",
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      "text": "Source: Skills for Care, State of Adult Social Care Sector and Workforce in England, Oct 2019; Unison, Pressed for Time and Out of Pocket, Jan 2019; ONS, Labour Market Overview UK, Oct 2019; National Association of Care and Support Workers, The Wellbeing of Professional Care Workers, Oct 2019",
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