{
  "docId": "019dd923-5f69-752d-a9ba-2153267f5e14",
  "docSlug": "dh8nj6tc85lrvECcCMjb",
  "documentTitle": "Here's the pitch deck news audio startup Curio used to persuade Hong Kong billionaire Li Ka-shing's Horizons Ventures to back its $9 million round",
  "authorId": "Pitchdecks",
  "authorName": "Curio",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "strategy_consulting",
  "sourceTypeLabel": "Strategy consulting",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.779,
  "pageNumber": 7,
  "pageCount": 19,
  "prevPage": 6,
  "nextPage": 8,
  "slideType": "customer_logos",
  "function": "cite_precedent",
  "density": "sparse",
  "nDataPoints": 0,
  "notes": "The slide uses a logo-grid to establish credibility and authority by association with well-known publishers.",
  "elementsJson": [
    "logo_grid"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-5f69-752d-a9ba-2153267f5e14/7",
  "deckHref": "/decks/019dd923-5f69-752d-a9ba-2153267f5e14",
  "deckJsonHref": "/decks/019dd923-5f69-752d-a9ba-2153267f5e14.json",
  "deckAnchorHref": "/decks/019dd923-5f69-752d-a9ba-2153267f5e14#slide-7",
  "components": [
    {
      "bbox": {
        "h": 0.65,
        "w": 0.9,
        "x": 0.05,
        "y": 0.25
      },
      "kind": "image",
      "text": "Grid of media partner logos",
      "attrs": null,
      "subkind": "logo-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "597727f0-5679-4277-950b-c9d4ccd3243b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.9,
        "x": 0.05,
        "y": 0.05
      },
      "kind": "title",
      "text": "Today Curio offers curated, professionally narrated articles from the best sources in the world",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3d2f393b-956b-4c92-9e2c-a452a0d7d5e1",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "authority-citation",
      "slug": null,
      "matchId": "0ec3b323-381e-419d-b70f-799918e755bb",
      "evidence": "Using logos of reputable partners to build trust",
      "confidence": 0.9
    }
  ],
  "arcBeats": [],
  "loops": [
    {
      "to": 9,
      "from": 7,
      "name": "Voice Of Customer",
      "slug": "51-voice-of-customer",
      "bestFor": "Product strategy, customer experience, market research",
      "matchId": "c1f0ccef-e8cf-49d5-a7a0-4ec628ac161b",
      "evidence": "Customer logos and testimonials are presented",
      "position": 0,
      "objective": "Show customer value",
      "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response",
      "confidence": 0.7,
      "description": "Let customer quotes and feedback drive the narrative and validate the insight"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}